Rebirth of the Strongest Tycoon

After telling George Berkeley, Xia Yu and Elena set off for Rolls-Royce Motor Company together.

In the car, Xia Yu asked Elena about the Rolls-Royce Motor Company.

Compared with George Berkeley, Elena, the representative of the two shareholders of Rolls-Royce Motor Company, has a better understanding of the operation of Rolls-Royce Motor Company.

"Elena, how is the business of the car company?"

Elena smiled like a peach blossom, gently rolled her hair, and said softly: "The company is operating very well now. Once the new-generation Wraith and Bentley Continental were launched, they were popular throughout the UK, and then quickly spread throughout Europe. The company is now the focal point of the entire European automotive industry."

"Even Jaguar, the best-selling car company, was hit by us. The stock price fell a lot. My father told me that Sir William Lyons, who retired, was very anxious."

"Major car companies are working on our 4S model, and we are the standard setter in this regard."

"According to yesterday's statistics, starting from January 1, Rolls-Royce's new-generation Wraith has sold 522 vehicles, achieving sales of 87.6 million pounds, ranking first in single-model car sales in the UK automotive field. second."

"Bentley Continental sold 1,520 units and achieved sales of 98.8 million pounds, ranking first in single-model car sales in the UK automotive sector."

"Apart from these two cars, 109 other models have been sold, and the sales amount is 14.2 million pounds, so now the company has sold 2,151 cars in total, Sales topped £200 million!"

"And our company was last month's sales champion!"

Speaking of this, Elena paused and said to Xia Yu: "Xia Yu, according to the company's analysis, if the company participates in the Geneva Auto Expo next month, the monthly sales may exceed 10,000 units. The production capacity of 100,000 vehicles may not be enough in the next two years, so Rudolf Brooke proposed yesterday that he wants to build two more production lines."

Xia Yu nodded with a smile: "It's time to expand the production line in advance. I will tell him to build the production line according to the standard of annual output of 500,000 vehicles!"

If the annual output can really reach 500,000 vehicles, then Rolls-Royce Motor Company will be able to squeeze into the second-class level in the world and catch up with the world-class car companies with an annual output of more than one million.

For now, Rolls-Royce Motor Company still has a long way to go, but with the current development momentum, as long as there are no mistakes in the middle, the future can be expected!

...

While talking and laughing, the car drove downstairs to the Rolls-Royce Motor Company, and Xia Yu and Elena went upstairs to meet Rudolf Brooke.

"Boss, good morning!"

"Elena, good morning!"

Rudolf Brooke greeted Xia Yu respectfully.

At this time, his face was flushed, and his confidence was on the surface. Obviously, the good situation of the company during this period made him full of enthusiasm for his work.

"Rudolph, long time no see, I've worked hard for you during this time!"

Xia Yu greeted Rudolph Brook in a kind manner, which made Rudolph Brook feel happy.

"It's not hard, it's my job duty!"

"Boss, are you going to the factory now?"

"Let's go and see now!"

After finishing speaking, Xia Yu and others went to the car factory with Rudolf Brook to see the operation of the parallax factory.

After some inspection, Xia Yu was very satisfied and unabashedly praised Rudolf Brook.

One thing that impressed Xia Yu deeply is that the workers are very enthusiastic and respect him. They all call themselves our factory in words. Obviously, they have a very strong sense of belonging and honor to the company. This is what makes Xia Yu the most. satisfying.

Then we talked about their wages halfway through, and almost no worker would think that the wages are low.

To sum up, the money is in place, I am very proud and satisfied, and the employees are doing their jobs well.

With such a spiritual outlook, employees will naturally be able to devote themselves to creating more value for the company.

Therefore, Xia Yu was very satisfied with Rudolf Brooke's management and did not entrust him with anything inappropriate.

After the inspection, Xia Yu and others came to the factory's management office to rest.

After drinking a sip of tea, Xia Yu asked Rudolf Brook about the task he had previously assigned: "Rudolph, what is the situation that I asked you to investigate before?"

Although the Rolls-Royce Motor Company is in excellent shape, it has sold more than 2,000 cars in just over a month.

However, Xia Yu did not forget the original situation of Rolls-Royce Motor Company. As a top luxury car company, Rolls-Royce Motor Company's previous peak production capacity was only 2,000 vehicles a year, and Bentley's annual production peak was only as high as 2,000. Five thousand.

And the previous years were bad, with car production lines sitting idle most of the time.

Although Xia Yu has made preparations in advance to expand the production line and increase the production capacity to 200,000 vehicles, but making cars is not a mastermind, the production line alone is not enough, and there must be an adequate supply of parts and components.

A car is composed of more than 10,000 non-removable parts. If it is an F1 car, the parts can be as many as 20,000.

In this case, expanding production capacity is not a simple matter, it is completely affecting the whole body.

Furthermore, the Rolls-Royce Wraith and Bentley Continental have only been released for more than a month, and their influence is still in a period of explosive growth. It is only after more than 2,000 vehicles in more than a month. As long as they maintain their advantages, they will sell 5,000 vehicles a month worldwide. Even 10,000 cars are very likely!

In particular, in March next month, the Geneva International Motor Show will be held. At that time, car dealers from all over the world will gather in Geneva. Now the major media have determined that the new generation of Rolls-Royce Wraith and Bentley Continental will be the most popular at the auto show. Two bright stars.

No need to guess to know that the new generation of Rolls-Royce Wraith and Bentley Continental will open the road to global popularity.

Under such circumstances, the annual sales volume of the Bentley Continental alone is comparable to that of BMW. Even if it is equivalent to one-tenth, there are more than 50,000 vehicles. Now the sales volume of the Bentley Continental is only more than 1,000 vehicles a month. , where did it go!

In the previous life, Toyota built the luxury car brand Lexus and sold nearly 20,000 vehicles in the first year, even when Lexus was unknown.

The current Bentley Continental, but backed by the popularity of Bentley's ultra-luxury sedan, sells the price of a luxury car, and the starting point advantage is much higher than that of Toyota's Lexus!

In order to deal with the parts supply chain when the sales volume explodes in the future, and even prevent the opponents from using out-of-market tricks, for the long-term plan, the best way is to invest in or even acquire auto parts companies.

This is the road that Rolls-Royce Motor Company must take to become a world-class auto giant.

Looking at the global auto giants, which one does not have a strong auto parts supply chain?

Germany's Volkswagen and BMW are backed by auto parts suppliers such as Bosch, Continental, ZF, ThyssenKrupp, Mahle and BASF.

Toyota, Honda, and Nissan in the island country are backed by auto parts suppliers such as Aisin Seiki, Denso, Yazaki, Panasonic Automotive Systems and Sumitomo Electric.

Not to mention General Motors, Ford and Chrysler in the United States, Detroit Motor City has the most complete auto parts supply chain in the world.

Only the major car companies in the UK, although their own brands are well-known, almost all of them have declined, and they are sold in China. The chain has been gradually annexed by German component manufacturers, and there are very few that still have autonomy.

Although the level of car manufacturing in the UK is still world-class, looking at the car factories located all over the UK, most of them are branches opened by car companies from other countries in the UK, mainly for British engine technology and system technology. research resources.

Just like now, many parts of Rolls-Royce Motor Company have to be purchased from Bosch, BMW and other companies.

This situation is absolutely impossible, there must be an independent parts supply chain!

So Xia Yu asked Rudolf Brook to do the work early.

Rudolf Brooke's face became solemn, he put down the cup calmly, took out a document from his bag and handed it to Xia Yu, while reporting to Xia Yuhui: "Boss, I have already investigated and found out a few acquisitions. Target."

"The auto parts companies in West Germany are almost all family-run companies. They are not listed on the market, and they are backed by consortiums. It is difficult for us to acquire them. Even if we want to buy shares, it is very difficult."

"The other is to take into account the cost and efficiency issues, so the first batch, I chose two companies located in the UK, and a company located in Canada."

PS: Please ask for all the tickets. The last few hours have passed. Don’t hide the tickets in your pocket.

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