Chapter 527 Public Opinion

On a moonlit night, Jiang Qin was taken to dinner by Mr. Xu, while Dong Wenhao chatted with Chu Yanyan and her agent for a long time, seeking cooperation.

Chu Yanyan belongs to the new generation of young people who are on the rise in their careers. She actually wants to take on some big fashion brands, but she doesn’t have enough celebrity spots. However, her agent values ​​​​the popularity of Alipay and group-joining joint marketing.

So the two sides chatted and finally finalized the cooperation.

But on the way back, he met Yu Yue and his agent again. The two were standing in the corridor, as if they had been waiting for a long time.

"Mr. Dong, is the casting for the commercial film... confirmed?"

"not yet."

"oh oh……"

Yu Yue nodded and looked at the third room across the corridor. He knew it was Chu Yanyan's manager's room, but he didn't say anything more. He just said with a smile, "get some rest early."

However, as soon as Dong Wenhao took a few steps out, Yu Yue's manager suddenly spoke: "Mr. Dong, if there is an opportunity in the future, could you consider our Yue Yue?"

"Of course, I hope we can have the opportunity to cooperate in the future."

"Thanks."

The manager watched Dong Wenhao leave, then looked at Yu Yue, and said sadly: "It seems to have failed again."

Yu Yue shook his head; "It's okay, it's happened several times, and I'm used to it, and it's impossible for a commercial to make me popular again. Times have changed, and no one cares about acting skills anymore."

"Yueyue, don't be discouraged."

"It doesn't matter. If it were me, I would choose Chu Yanyan."

At the same time, Dong Wenhao took a taxi back to the hotel. He paused when passing Jiang Qin's room and tentatively knocked on the door.

He knew that the boss was invited to dinner by Sister Xu from Huaying Entertainment. There should be no one in the room, but he certainly couldn't go to bed first. That would be too devoid of emotional intelligence.

But what Dong Wenhao didn't expect was that Jiang Qin's door was actually pushed open after he knocked twice.

"Boss, didn't you go to dinner?"

"I can't eat anymore, something happened to the website."

"?"

Jiang Qin pointed to the computer on the table: "Go and take a look."

Dong Wenhao stepped into Jiang Qin's room, glanced at the computer screen, and frowned instantly.

[It is suspected that the funds of group buying are broken, or it may become the next group treasure network. 】

[The group-building boss once admitted that he has not received the favor of capital and has difficulty in running funds. 】

[The managers of the Shenzhen branch of Tuan Tuan once left collectively. It was suspected that the company's accounts were tight and it was unable to pay employees' wages. 】

[Experts say that group booking is the biggest castle in the air in the entire market, and the boss is actually just a student who has not graduated from university]

Dense news occupies the top posts of major portal websites, and even Weibo hot searches have related news.

Dong Wenhao's mind suddenly buzzed, and he was stunned for a long time before he came to his senses: "What the hell is going on? Tuanbao.com is the one whose funds are cut off, and Tuanbao.com is the one who runs away. What does it have to do with us joining the group?"

"Someone fanned us secretly and put the fire on us."

"These things have no theoretical basis at all. They are all just guesswork. How can they be reported as news?"

“As long as consumers believe it, that’s enough.”

Jiang Qin sat back on the sofa, picked up the water glass and took a sip of water.

Everyone in the circle knows that group buying is a university entrepreneurial project, and the boss is a college student. It is indeed very admirable to do business all over the country, but when the matter reaches the ears of consumers, it is not like this.

The three words "college student" mean to them that they are young, immature, poor in ability, and unable to take on tasks.

If there is an app that involves buying and selling, and the person behind it is a college student, the credit value will inevitably drop.

Because almost every family has a college student who doesn't sleep at night and can't wake up in the morning.

In addition, Pintuan has not gone through the previous rounds of financing, and the source of the only round of financing is also quite complicated, which is completely different from companies such as LaShou, Nuomi and Dianping, which are backed by large companies.

In the past, when people in the industry mentioned this matter, they would think that Jiang Qin's sweeping of Liuhe without any background was really extraordinary. However, in the eyes of consumers, group-building without any support seems extremely fragile.

This principle is like a fight between elementary school students. If you have a senior brother behind you, the person who troubles you will think twice.

But if not, no one believes you can win.

However, these news are so targeted and concentrated, so someone obviously spent money.

LaShou, Nuomi, Dianping...everyone has a possibility.

Because that’s how plain and simple business warfare is, it’s better to defeat your opponent than to work hard yourself.

However, since the joint promotion between Tuantuan and Alipay, these three websites are no longer on the same level as Tuantuan. According to conventional methods, they cannot win the group group at all.

But the thunderstorm of Tuanbao.com has turned the group buying market around, turning chaos into an opportunity.

No matter how large the group business is, if it loses the trust of consumers and merchants, the business will inevitably be hit hard.

"We have cooperated with Alipay for so long. Can we do joint marketing again and ask them to give us a credit endorsement?"

"What if Ali fanned himself too?"

"impossible?"

Jiang Qin picked up the teacup and took a sip, pursed his lips and said nothing.

During the summer vacation, he showed off his poverty to the enemy in order to get the best of both worlds, saying that it was difficult to finance the group. As a result, he was caught in a pigtail. If he said that this matter had nothing to do with the AT family, he would not believe it.

Grouping is currently completely independent in the Internet business ecosystem, which is something that many major companies do not want to see.

Therefore, this public opinion is obviously a test.

Pintuan has always claimed that it has no money. When the crisis of trust comes, Pintuan will definitely not be able to handle it, and the capital chain will break overnight.

Why?

Because consumers are afraid of being cheated, they will choose to refund the coupons immediately, while merchants are afraid of not getting the payment, so they will suspend cooperation as soon as possible.

There was no water flowing, and Ultraman couldn't hold on even if his head was whipped from both sides.

At that time, the only option for the group is to accept shares from major companies to save the situation and survive this crisis.

Even if they have money and can afford it, they still have to be stripped of their skin.

But it’s impossible for the group to still have money to support it. He only raised funds once, so how can he still have enough money to do so now?

Jiang Qin could even foresee that Dachang was waiting with his mouth open at this moment, just waiting for the wave of public opinion to push the group ship over and put it into his mouth.

Just like Lotus MSG, it was already a national brand back then. As a result, foreign chicken essence products entered the country and directly spent money to spread rumors that Lotus MSG had cancer, turning the situation around in an instant.

Until now, chicken essence is selling like hot cakes, but few people buy MSG.

"Boss, the news is trending."

"What number?"

"Ninth, but the forwarding and replies are growing very fast. I guess it will be number one tomorrow morning."

"..."

In fact, just as Dong Wenhao had predicted, the news that Tuan Tuan was about to become the next Tuanbao.com topped the list of hot searches the next morning.

But the public opinion has not stopped, and more things are still being released in a new form.

For example, the group’s headquarters building is actually rented, and they don’t even have the money to build the company.

The boss, Jiang Qin, travels on an electric bicycle and only dares to eat steamed buns when eating in the restaurant.

In normal times, these things may show the good style of hard work and simplicity in group buying, but when it was reported online that the funds for group buying were cut off, it became ironclad evidence that the website had no money.

As a result, Pintuan's customer service center received countless calls, including from major cooperative brands and from consumers.

The merchant's request is very simple, to settle the payment in cash, and does not want to take risks. The consumer's request is also very simple, to return the coupons and get the money back.

The Shanghai branch saw many merchants blocking the door early in the morning, and several brands that had just been negotiated in Shenzhen announced that they had fallen through.

As for Kyoto, several chain brands have announced that they will temporarily stop cooperation with group sharing and return to Dianping.

The effect of public opinion is like a small spark falling into a pile of cotton, which immediately ignites a fire and is full of dangers.

Jiang Qin and Dong Wenhao decided to return to Linchuan that afternoon, but before leaving, Chu Yanyan and his agent came over.

"Mr. Jiang, I'm sorry, it's better to cancel our cooperation."

"It's understandable, so let's cancel."

Jiang Qin took a look at Chu Yanyan. She was indeed pretty and pretty. It was not surprising that she became popular, but she didn't have a strong sense of contract.

But he can also understand that after all, Pintuan is currently in the entertainment whirlpool and seems to be on the verge of collapse. No one is willing to endorse a website that is about to collapse.

"In addition, the male protagonist Wang He who was previously booked is my boyfriend. Can his cooperation be cancelled?"

"Can."

Chu Yanyan breathed a sigh of relief: "Thank you, Mr. Jiang, for your understanding."

Jiang Qin nodded and watched them leave: "Go and ask Yu Yue if she is willing to cooperate."

Dong Wenhao was stunned for a moment: "In this situation, do we still have to continue filming commercials?"

“They say our financial chain is broken, but we are not really broken.”

"But we don't have any options for the male lead."

Jiang Qin sighed and looked deeply at the reflection in front of the floor-to-ceiling windows: "The entertainment industry has finally ushered in its second ancestor."

"?"

Half an hour later, Yu Yue's manager ran downstairs in a panic and entered Yu Yue's room.

"Grandma, have you signed an agreement with the group?"

Yu Yue nodded: "Signed."

The agent took a deep breath: "Didn't you watch the news? Their funds are about to be cut off, and they may go bankrupt soon. If you shoot an advertisement for them now, everyone will spread their anger on you!"

"I...I actually want to withdraw."

"What?"

Yu Yue pursed her lips and said, "I don't want to drink with you or sleep with you, but that means I have no resources, no popularity, and I can't even get a website endorsement. Sister, I don't want to be cold faced anymore..."

Yu Yue's manager was stunned for a moment: "You will be scolded to death!"

"I accept being scolded to death..."

At the same time, at the group headquarters in Linchuan, Dai Fei also saw the news last night and suddenly felt confident.

Nowadays, group shopping needs to suppress public opinion, so she has a public relations plan specifically for this. She must get the advertising money.

"Sorry, Manager Dai, the deadline has come and our cooperation ends here."

"Mr. Wei, are you kidding me? Today's group fights need such a mature public relations plan the most."

"Our boss has his own public relations plan. As for advertising creativity, we don't need it anymore."

"..."

(End of chapter)

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