Who Can Fall In Love After Being Reborn?

455. Chapter 453 The Bigger The Storm, The More Expensive The Fish.

Chapter 453 The bigger the storm, the more expensive the fish.

Now that Nuomi is rich, Lashou.com has encountered a business crisis, and group shopping in the same market is naturally not having a good time either.

Although after a market reshuffle, group-building companies have a large number of high-quality merchants in their hands, but no matter how high-quality they are, they are of no use under the temptation of real money.

LaShou.com felt very relieved after learning the news.

I don’t know since when, the internal atmosphere of the Shanghai branch suddenly began to change.

Look, if you can’t even join a group, then isn’t it normal that we can’t?

Rest and show off!

But what they don't know is that although the transaction volume of group buying is indeed falling crazily, the number of viewers of the Taotie List and Goods List has not dropped much.

Just like when working in the second and third tier markets, because the group buying list has a higher reference value, everyone is still used to reading reviews on group buying before Nuomi Group Coupon.

This ensures the basic daily activity of the website.

The most important thing is that the trading volume of the self-operated sector of Pintuan Strictly Selected has not decreased but increased.

Because group buying is so explosive, after the market is heated up, many fake channels have flooded in. Clothes, shoes, mobile phones, computers, cosmetics, daily necessities are common and difficult to guard against.

However, group buying is a fast-paced battle. A small supervisor may have signed hundreds of stores or channels, but he only has five or six employees per day.

They don’t have the manpower and energy to do back-up adjustments, and they don’t want the order volume in their hands to decline.

The basic idea is to ensure that the order volume continues to rise, while the high-level idea is to capture the opponent's territory as soon as possible.

As for fakes, they choose to let the market screen them for them.

What is market screening?

It is when consumers reveal that they bought fake goods that they will follow the supply channels to eliminate the source.

Let consumers screen for them. This is a method that does not cost too much and does not require too much energy. Even if one is fake and you lose three for one, the cost is lower than a comprehensive back-up.

To use a proverb as a metaphor, they hope that consumers can pull out the carrots and bring out the mud for them to reduce their workload.

The strategic cooperation plan of Linchuan Business Group can go so far through the group buying market. In fact, the reason is the same.

If there is no problem, no one is willing to fire their sales leader during the market competition, so even if someone finds out that they are all members of a certain business gang, it will be of no use.

Business gangs exist in every city. They don't have a God's perspective and have no ability to look for evidence with answers.

In this situation where fakes are rampant, the slogan of buying genuine products and carefully selecting them in a group is spreading further and further.

Therefore, Jiang Qin took advantage of the daily activity, which did not drop rapidly, to free up part of his energy in the main market and specialize in developing the business of group booking and selection.

Thirty percent of the channels in this sector come from Linchuan Business Gang, and 70% come from Wanzhong Mall.

Before the reform, Wanzhong was a pure sales mall with many high-quality supply channels and deep relationships with distributors of various categories. He Yijun is also a businessman who cares about integrity and maintains very good relationships with everyone. .

With Lao He as the middleman, channel negotiations have become very easy.

In addition, he also allocated some manpower from business to discuss supply channels for electronic products.

On January 11, the task lists of all supervisors at the Shanghai branch were updated. The development of group selection has become the most important business at the stage when Nuomi is sweeping the market.

"Domestic mobile phone brands can do it, but copycat phones don't."

"You can do it through low-end channels, but you can't do it if you change the wording and pretend to be genuine."

"As for the channels of some specialty stores, we can subsidize them ourselves, but we must ensure quality."

"This mission does not require a single quantity, but the image of authenticity must be shown at this stage. Xuemei has already produced a lot of group building materials, and we want to make the group building process synonymous with authenticity."

Channel control can reduce the influx of fake goods, but opportunism cannot completely curb it.

Because sometimes even the things in specialty stores may not be all genuine.

Therefore, Jiang Qin requires that if fake goods are sold, they must come to the door to exchange the goods within an hour, and strictly ensure the last mile of genuine sales.

As a result, the market competition caused by Nuomi's first financing has produced three results.

Nuomi accounted for almost 90% of its business, Lashou's market fell into a serious downturn, and its group-to-store business also continued to decline. However, Group-to-Select has managed to create a genuine image, and its influence has gradually become far-reaching.

"The discounts on Nuomi are really great, but I bought a lot of fakes and three-no products. Now I have to wait for news about exchanges. I don't know what to do."

"I've said it before. When buying electronic products, it's better to go on a group tour."

"There are also fakes in group bookings, but they are very few. And once there are fakes, they will immediately return or exchange them, and will give you subsidy coupons if it takes more than an hour."

“It’s okay to eat and drink with glutinous rice, but when it comes to shopping, I’m still used to buying in groups.”

"..."

[Direct sales through authentic channels, excluding brand premiums—selected for group grouping]

After New Year's Day, it was snowing for the first time in Shanghai. Yang Xueyu stood on the street, looking at the posters of the group selection, and was speechless for a while.

Cui Yiting walked across the road, wearing a long black down jacket with some light makeup on her face. She reached out and handed Yang Xueyu a cup of hot coffee.

The two of them drank coffee and looked at the seemingly invisible snow. They didn't speak for a long time until Yang Xueyu took the initiative to speak.

"Are you familiar with Jiang Qin?"

"We're not very familiar, but we've had dinner together."

Yang Xueyu turned to look at him: "What's your impression of him?"

Cui Yiting was silent for a moment: "At that time, I thought he was just a lucky college student. He was a bit courageous and had some money in his hand. He was the kind of person who was lucky."

"Have you ever thought that maybe luck is something he created for himself?"

"?"

Yang Xueyu pointed to the poster of the group tour: "The group tour selection was launched on New Year's Day. Mr. Luo hadn't left at that time. We discussed this matter and felt that this thing was a very strange branch because everyone wanted to unify the market. He I just want to play with channels.”

Cui Yiting retracted her left hand into her sleeve: "I heard Mr. Luo say that you reported to the headquarters at that time."

"Yes, although I don't understand why they suddenly implemented strict selection when the market is still unstable, but I know how important the image of authenticity is to group buying, so I want to join hands with him."

"Didn't the headquarters agree?"

Yang Xueyu shook his head: "I don't disagree, I just asked us to wait first, saying that we would consider this after the financing is obtained. I thought it was okay to wait, because establishing an authentic image is not a short-term task and will take three years." Five years is possible.”

Cui Yiting looked at the poster in front of her and listened silently.

"But I didn't consider that this market is abnormal."

Yang Xueyu sighed: "The harder you beat Nuomi, the more rampant fakes will become. Sometimes it doesn't take three or five years to establish a genuine image. It just requires your opponents to sell fakes and you not to sell. How noble."

Cui Yiting pursed her lips: "Mr. Yang, what you mean is that the group suddenly took advantage of the hot sales on New Year's Day to launch a strict selection. Is it actually just for today?"

"I think so."

Yang Xueyu turned to look at her: "Whether it's Lashou or Nuomi, any company that raises funds first will definitely disrupt the market. You know, I know, and Jiang Qin also knows, but the difference between us is that he will take advantage of, But we won't."

"Facing Nuomi's offensive, what can we do? We can only fail because we have no way to carry it."

"The disadvantages of joining a group are almost the same as ours. They can't stop Nuomi's frontal attack, and their users are also losing. But they suddenly changed their focus and took advantage of Nuomi's craziness to complete the image building."

"After the news of Nuomi's financing came out, we were panicked from top to bottom, but Jiang Qin... must have been very excited that day."

Cui Yiting was silent for a long time after listening, looking at the poster in front of her and lost in thought.

After New Year's Day, Laishou was exhausted from the group fight. Everyone had only one thought, and that was to calm down for a while and stop causing chaos.

But there is a very simple truth, that is, wealth must be found in danger. The bigger the storm, the more expensive the fish.

"When I first joined the company, everyone said I was a theoretical person because I like to talk on paper. But now that group buying has developed, if everyone still thinks that burning money can determine the outcome, then we will definitely die."

"I regret coming to Shanghai. Nuomi hurt me physically, but the group fight has always hurt me mentally. I still remember Mr. Luo's expression when he ran away with the bucket."

After Yang Xueyu finished speaking, he walked away from the street, while Cui Yiting looked at his leaving figure and remained silent for a long time.

At this moment, she couldn't help but wonder whether Jiang Qin was plotting something again, whether he had laid some foreshadowing, whether he felt that everyone was a piece of fish on his chopping board, and then he held the kitchen knife and revealed a A cold smile.

Cui Yiting felt a chill that was worse than the weather, and she felt a lot more powerless in her heart.

In fact, Jiang Qin was sitting in the classroom at this time, studying hard at the review materials.

Exam week is coming soon. Principal Zhang promised not to let him fail the exam, but the requirement is that he cannot hand in the paper in advance, nor can he sleep during the exam. He must pretend to be serious until the exam is over.

The whole world knows that you can't attend class and you pretend to be aggressive. As a result, you fall asleep during the exam and haven't failed yet. Does that mean the school's credibility is still going to be lost?

So even if you act, you still have to perform. Even though I don’t have classes, I do it every time! road! question! All! meeting! momentum.

Jiang Qin's head exploded after listening to this. Do you know how difficult it is for a student who can't even understand the questions to get through an exam seriously?

But there was no other way. In order to ensure that he didn't fall asleep, he still had to learn a little bit.

"Lao Jiang, you have been holding a book and reading every day recently. Do you understand?"

Cao Guangyu couldn't help but stab him with a pen, he was so arrogant.

He studied very seriously this semester, mainly because he wanted to be with Ding Xuefeng for two years after being admitted to graduate school, so he was very careful about the final exam.

Jiang Qin glanced at him: "To be honest, I really can't understand."

"You still read if you don't understand?"

Jiang Qin put down the notebook with Feng Nanshu written on it and couldn't help but smile: "Although I can't understand it, I have a villa."

Cao Guangyu: "..."

(End of chapter)

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