The Heaven’s Jailer

The total duration of the Big Fat Rabbit version of "Little Apple" is only three and a half minutes. However, the topics and discussions it brought about lasted for three days on the Internet and the media, without any signs of weakening. come higher. Even historical events such as the fusion of the four heavenly kings were completely covered up.

Thanks to the topicality of the finale program, Jiangbei, Lingdong, and Shannan TV stations all set record high ratings for the first round of live broadcasts. Then they struck while the iron was hot and temporarily adjusted the broadcast plan. The opening ceremony of Zhongyu Ecological Farm was rebroadcast over and over again. , even if it is rebroadcast, its ratings far exceed the previous Southern Satellite TV's most popular variety show, China's Good Voice.

During the first round of live broadcasts of the three TV stations, only 70% of the rebroadcasting fee cost was recovered for the interstitial advertisements, but the subsequent rebroadcasting of the advertisements allowed them to see profits at once, and it was huge profits, because after the exposure of the animal version of "Little Apple", each TV station Manufacturers flocked to the show, and even the price of the rebroadcast advertisement was higher than that of the first broadcast advertisement. Even so, many manufacturers could not get in the queue.

Compared with the three TV stations, Kudou Video, which is an exclusive network broadcast platform, has achieved even greater gains.

The full version of Zhongyu Ecological Farm’s opening ceremony video quickly exceeded 100 million views, and the pure version of "Little Apple" led by Big Fat Rabbit has reached an astonishing 300 million views, and it is still in the past. The number of tens of millions is increasing every day, and the number of active users of Kudou Video has increased from 300,000 to 4 million.

Thanks to the rapid spread of TV and Internet media, almost all people in the country know that there is Nanshan City in Jiangbei Province, and there is Zhongyu Ecological Farm in Nanshan City.

In this farm, you can enjoy the live version of "Little Apple", you can have close contact with those ferocious beasts, and more importantly, you can also see the totem of Zhongyu Ecological Farm—sometimes cold and cold Sometimes coquettish big fat rabbit.

The customer service department of Zhongyu Ecological Farm has entered a 24-hour rotation working state, and the consultation calls are one after another. The tourists from all over the country who want to come to visit have been queued up to March of the second year. This is also because, under the strong request of Meng Han and others, Liu Lang increased the number of daily receptions by 50%, otherwise, it would be scheduled until May.

Because the accommodation space inside Zhongyu Ecological Farm is limited, many people choose to stay in hotels in Nanshan City. Benefiting from the surge of foreign tourists, the turnover of the entire Nanshan hotel industry has also increased by nearly 30%.

In the meeting room of Zhongyu Tourism Headquarters.

"Mr. Liu, after three days of opening, the number of tourists we receive every day has reached the upper limit of 15,000, and the daily turnover has remained at around 5 million. Excluding various operating expenses, labor wages, etc., the daily net The profit can reach more than 1.5 million, and it is estimated that within a month, all the investment in the farm can be recovered." Meng Han took the report in his hand and reported to Liu Langhui excitedly, although he expected the popularity of the ecological farm ,

But he didn't expect it to be so hot.

Although the follow-up turnover and profits will definitely decrease with the seasons and heat, on average, there will be more than 20 million net profits a month, and more than 200 million a year. And this is only calculated based on the current scale. When the second phase of the farm under construction opens for business, the number of daily tourists will increase to 60,000, and the profit will also quadruple. Yu Travel will become a large-scale tourism company with an annual turnover of nearly 4 billion yuan and an annual net profit of more than 900 million yuan.

Compared to Meng Han's excitement, Liu Lang was much calmer. After all, the former Liu Group was also a large group with a scale of over 10 billion. Even though Zhongyu Ecological Farm was popular, there was still a certain gap with the previous Liu Group.

"The data is quite good." Liu Lang nodded and said, "The most important thing now is to speed up the construction of the second phase of the farm. There shouldn't be any problem with funding, right?"

"There is no problem with the funds. You transferred 300 million before. Yesterday, the broadcast fees of the three TV stations in Jiangbei, Lingdong, and Shannan were 390 million. They have also arrived in the account. Now the liquidity in Zhongyu Travel's account has reached I have nearly 700 million yuan, and I don't know how to spend it now." Meng Han scratched his head embarrassedly, to be honest, he had never seen so much money.

Liu Lang chuckled, "I'm the best at spending money, take your notes, and I'll give you some directions for spending money, and try to spend the 700 million within three months."

"Cough cough." Meng Han almost choked on his own spit. He spent 700 million in three months. He felt that in three months, he couldn't even count the 700 million in cash, let alone spent it. .

Since he doesn't know how to spend, he has to listen to Liu Lang.

Meng Han quickly took out a pen and paper, and got ready to record.

"First of all, it's still the second phase of the construction of the ecological farm. We don't have enough funds for the first phase. We can save as much as we can. Now it's different. We don't need money. Therefore, we use the best for everything. Don't be afraid. Spend money, and the other is the problem of the construction period. Under the premise of ensuring the quality of the project, the sooner the better, find more construction teams to come over and try to start construction 24 hours. The project fee can also be raised appropriately. Based on the above considerations, the second phase The construction budget has been raised from 300 million to 400 million."

"The second is the traffic problem of the farm. It is tens of kilometers from Nanshan City to the farm. Not only is it inconvenient for our employees to go to work, it is also inconvenient for tourists to come here. They have to take a taxi or drive by themselves. Therefore, We must seize the time to buy a batch of buses, I heard that Jirui Automobile produces a pure electric bus, which is very in line with the ecological word of our ecological farm, and we will buy 50 buses first."

"Mr. Liu, let me interrupt. My impression is that Jirui's pure electric bus costs two to three million yuan. Is it a little expensive?" Meng Han hesitated and said.

"Two to three million cars, isn't that 50 million cars?" Liu Lang said disapprovingly. Since he bought the Jirui h9, he has full confidence in domestic cars, especially pure electric buses. Lang has read the analysis and introduction on the Internet, and it is definitely the most advanced in the world, and there are reasons why it is expensive.

"Okay!" Meng Han lowered his head and continued to record.

"The third item is to hold a celebration meeting. According to the performance, bonuses will be distributed. The time is temporarily set during the Spring Festival. Now is the busiest time for the ecological farm. Everyone has no time. The scope of bonuses is Zhongyu. For all tourism employees, including cleaning and other support staff, the total bonus should be controlled at around 50 million yuan! How to distribute the 50 million yuan, you can discuss with several executives."

"Fifty million?" Hearing this number, Meng Han couldn't help swallowing, "Our current total number of employees is only around 1,000. This 50 million is equivalent to 50,000 per capita?"