The Greatest Showman

2007 box office hit

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Looking around the world, even the younger generation of actors in Huaxia may not be able to recite the "Preface to the Pavilion of King Teng". This gorgeous parallel prose has a strong ancient rhyme. A little too much is hypocritical. In the era of national entertainment, which actor has such an ink background and dares to challenge such a difficult problem?

Now, Renly challenged.

Ren Li, who was sitting on the stage, was elegant and calm, not embarrassed or restrained at all because of the recitation of ancient prose. The elegant atmosphere that came from the bottom of his heart completely shocked the audience and made people feel a sense of naturalness. It seems that everything is the way it should be. This is how Renly explained it.

"If you recite Shakespeare in public in the UK, others will inevitably feel abnormal, but his words and emotions are really beautiful things. We should learn to be grateful and proud. When you are sure you know what you are doing, then Your emotions will also be integrated into the words, bursting out enough power to make others feel the touch, and this will not be abnormal."

"Similarly, the land of China also has a proud and magnificent history and culture. You should also show it confidently and pass on those splendid arts and culture in your own way. In the basic performance class, the first class The core meaning is to abandon your restraint and show yourself bravely, as long as you are willing to strengthen your beliefs, then this is not a strange thing."

The origin of the incident was that the host deliberately threw a challenge to Renly. The original intention was not to recite the "Preface to the Pavilion of King Teng", but to form an intertext with the poetry recitation at the Sundance Film Festival at the beginning of the year, so that Renly could have the opportunity to show his own style. Literary background, by the way, we can also talk about Renly's understanding of Chinese culture.

But the way things took place was a bit surprising.

Ren Li interprets the poem from his perspective and viewpoint, and even gives his own opinions on different aspects such as history, art, culture, etc., and truly recites the "Preface to the Pavilion of King Teng", with a mellow and moving voice and elegance. The gentle tone of voice made the parallel prose a real enjoyment, as if you could glimpse the swaying and wanton figures of those literati and poets in ancient times.

Then, all the news media collectively fry the pot.

Foreign media marvel at Renly's literary literacy, while local media marvel at Renly's linguistic prowess - what else can Renly do? Even the most difficult Chinese can be easily spiked! In other words, what height and limit can the connotation of hereditary aristocracy reach?

This should be the first non-Chinese actor in history to successfully recite parallel prose-in fact, even if it includes Chinese actors, it is estimated to be the first time ever.

Surprised! surprise! panic! sigh! Shocked!

The powerful impact was a bit overwhelming, and a "conspiracy theory" emerged immediately on the Internet, believing that all this was arranged early and prepared in advance in order to please the Chinese audience, all the It's all a promotional tool arranged in advance by the crew! It's just a scam!

But such a statement was instantly overwhelmed - even if it was a conspiracy, Renly had prepared a lot of work for a meeting, and the sincerity was admirable; even if it was a conspiracy, Renly did indeed recite "Tengwang Pavilion" Preface", this background will not deceive people; even if it is a conspiracy, it is an upright "conspiracy", Renly conquered the audience with his performance; if it is really a conspiracy, they welcome other actors to participate at any time. Get up, like—

"Mr. Chris Wu, would you like to read it aloud?"

"And Mr. Lu, you are from an authentic Chinese origin and grew up in this land. Would you like to try it?"

"Those netizens who don't have backache while standing and talking, why don't you come for a while? Don't need Shakespeare, 'Tengwang Pavilion Preface' will do, you can try it yourself?"

Voices such as these began to emerge one after another, and they swept across them forcefully. The reality is that in the era of national entertainment, there are more and more grass-roots stars, and the literary quality of these artists is often worrying. Now all the young and popular superstars who are active in the front line are just showing off their designs, not at all. With such ability, Renly did it!

So what if it was a conspiracy?

According to common sense, those provocative voices should disappear and all their mouths should be shut up; but this is not the case on Huaxia's social network platform. Instead, those sunspots are getting more and more energetic and excited, and they are all entering one by one. After the brainless mode, the spray became more and more powerful:

"Only kneeling and licking", "loving foreigners", "having no sense of shame", "destroying their own culture", "forcibly creating hot spots"... and so on.

There is no context and no reason, just start cursing recklessly, and then enter the "scholar meets soldier" mode, which obviously can no longer be understood according to common sense. However, this time they were still unable to create more waves, they were only limited to a small group, talking to themselves, and from the overall trend, Renly easily regained a city, and still Violently, greatly pulled back a city.

The topic and video of "Renly reciting 'The Preface to the Pavilion of King Teng'" created the biggest craze of the year in just one week, and the hottest topics on all major platforms. The comprehensive discussion index has easily exceeded 100 million, and it has undoubtedly become The biggest hot topic this summer completely ignited the Internet wave that had accumulated before.

Then, the movie theater was the biggest winner, and "Interstellar" started with a rocket

Soaring strong!

But the situation is a little different from what I imagined-

Last year, "Gravity" set a historical record in the Chinese market, with a total of 2.1 billion yuan worth about 300 million US dollars. With its strong performance data, it has become the biggest winner of the film's overseas box office market, and further attracted the world's attention to Huaxia, an emerging film market, is projected.

This year, "Interstellar" landed again, which is naturally highly anticipated. The three main creators of Renly, Annie and Nolan personally landed in the magic capital to promote, which also expressed the firm confidence of Warner Bros., but the actual situation slightly deviates from expectations. , has nothing to do with the ups and downs of the Internet, but with the brain-burning style of "Pirates of Dreams".

The Huaxia market lacked sufficient confidence in such brain-burning films. In 2010, "Inception" chose to land in the Huaxia market in September, a relatively low season. The box office performance was mediocre during the opening weekend. Finally, it relied on a strong word of mouth to complete the counterattack and succeeded. It is a small surprise that it has received a box office data of 400 million yuan in the Huaxia market.

However, compared to blockbusters with visual effects like "Avatar", the box office potential of sci-fi brain-burning movies is still worrying - even the mature North American market, let alone the growing Chinese market? This also makes the Chinese local distribution company responsible for the distribution lack sufficient confidence. As for Renly? Even Leonardo DiCaprio, Nicolas Cage and Tom Cruise don't necessarily have star appeal in China, let alone the young Renly?

The most important thing is that two weeks after the release of "Interstellar", it will usher in the strong impact of the annual blockbuster "Transformers 4". In this land, the appeal of "Transformers" is definitely stronger than Christopher Nolan and Blue. Eli-Hall is much stronger when stacked up, and no one can underestimate it.

In addition, "Interstellar" also needs to face the attack of other local movies during the same period, "Eavesdropping 3", "Breakup Master", "Little Times 3" and "The Future" - the next July will be Chinese local movies Protection month, which also further compressed the box office growth space of "Interstellar".

For various reasons, in the first week of the premiere of "Interstellar" in China, the overall momentum was not optimistic. The film placement rate of major theaters was only about 30%, which is not only far inferior to "Transformers 4", which exceeded 50%. , Even "The Amazing Spider-Man 2", "Guardians of the Galaxy", "Godzilla" and other works are not comparable to the filming rate. Compared with North America, the appeal of "Interstellar" is completely lower by one Grade, completely behind the popcorn visual effects blockbuster.

Then, all kinds of accidents appeared. The ups and downs within thirty-six hours, and the twists and turns of the story made people overwhelmed. To some extent, the first wave of "boycott frenzy" still had a serious impact on the attendance rate. , it can be seen directly from the box office data:

30 million RMB!

"Interstellar" chose to be officially released on Wednesday. The single-day box office data of the premiere on Wednesday was not 300 million yuan, but 30 million yuan. Where exactly is this data? A side-by-side comparison reveals a huge difference:

Last year, "Gravity" handed over 20 million RMB that made history in just midnight, easily creating a historical record in the Chinese market; and then set a series of box-office historical records such as a single day of premiere and a single day of release in one go. In just three days, it swept 655 million yuan, and in just two weeks of release, it broke the record of the highest domestic box office of foreign language films maintained by "Avatar".

The midnight data of "Gravity" is almost comparable to the box office data of the premiere of "Interstellar". This... What kind of magical data comparison is this?

But the reality is really playing out like this, and everyone is stunned.

Although it is said that every box office superstar has a Waterloo time, and the first week of "Interstellar Crossing" in the North American market did not explode at the box office, this seems to be a logical result; but such a huge gap, even worthy of Calling the slump, or let everyone fall below their eyes, this also proves once again:

The Chinese market does have infinite potential, but it has not yet fully matured, and the box office of genre films is still in a state of uncertainty and uncertainty. This is why Hollywood films that come to promote have to outsource all the promotion and distribution to local Chinese companies. s reason.

If this development continues, then the Chinese box office of "Interstellar" will hit the street, but obviously, this market has brought surprises again.

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