Seclusion in the Entertainment Industry

"Baji" also achieved impressive box office results on its first day of release, with 230 million!

Although not as good as "The Wandering Earth", this is still a very good data.

At the same time, the movie for star fans also received nearly 100 million at the box office, and the box office results of several other films were also in the tens of millions.

A rough calculation shows that on the first day of the October period, the total box office in a single day was nearly 800 million!

This has far exceeded the previous box office scale. In other words, on this day, the entire film market experienced a surge.

The reason for the surge in the market is that the number of theaters has increased in recent years, and the number of moviegoers has increased. At the same time, there are enough high-quality movies to attract people to the theaters!

Moreover, if analyzed carefully, it seems that the total box office of 800 million still has not fully tapped the potential of the theater.

If we calculate the market according to the most perfect standards, based on the current number of domestic theaters, number of seats, frequency of film playback, and ticket prices and other comprehensive factors, the total national box office in a single day should be at least more than one billion.

And now, driven by two popular blockbusters, the total box office is only 800 million, which shows that the market is still not saturated.

…

The market is indeed not saturated yet.

Many potential audiences of "The Wandering Earth" have no plans to watch the movie yet.

For example, there are some science fiction fans. These people should be the people most closely related to "The Wandering Earth", but many people are indifferent to it.

Of course, there are many science fiction fans who are looking forward to "The Wandering Earth". They went to the theater to watch the movie as soon as it was released, but there are still many people who are not interested in it.

"Science fiction movies? I like them!"

"What? Chinese science fiction? Forget it."

"Tian Ming's books? Not bad. Some of them have even reached the world's top level. He is a very good writer."

"Ah? He is a screenwriter? He wrote the script of "The Wandering Earth"? But... the script and the novel are two different things, I have no interest anyway..."

There are many science fiction fans who have this attitude.

There are even many extreme science fiction fans who refuse to watch any science fiction movies.

"Haha, the so-called science fiction movies are just using special effects to deceive a group of fools. Any hard science fiction film adapted into a movie will lose its soul..."

The number of people in this group is actually quite large. These people either have not noticed the movie "The Wandering Earth" at all and are not interested in the movie, or they have deep prejudices in their hearts and it is difficult to change their views on Chinese science fiction. movie impression.

Generally speaking, these people are the most difficult to change their minds.

but……

If the popularity of "The Wandering Earth" is average and no one around me mentions it, that's it. But the popularity of "The Wandering Earth" has reached an unprecedented level. Even if you don't like watching movies or Chinese science fiction films, if you There are people around you who are always talking about this topic and talking about this movie, and you will passively accept a lot of information.

Especially since you happen to be a science fiction expert, most people who have watched the film "The Wandering Earth" will come to you to discuss it.

Including your friends, your family, your colleagues, your boss...even the woman you are pursuing...

Under this bombardment of information, even if you really don’t want to watch it, you have to go to the cinema in the end.

…

This is the case with Zhang Hua.

He is a fan of science fiction novels. He has read countless science fiction works since he was a child.

He has also published a few articles in some science fiction magazines, but even so, he has little interest in science fiction movies, especially Chinese science fiction.

But on October 1st, everyone around him kept mentioning the movie "The Wandering Earth" to him.

"Zhang Hua, do you want to watch "The Wandering Earth"? Hey, this movie is really good. You must like it. I've finished watching it and I'm about to watch it a second time. Do you want to come with me?"

"Ahua, I heard that there is a movie "The Wandering Earth" recently. It is a science fiction movie. It is very good. Your dad is also very interested in it. If you have time, help him book a ticket."

"Dear, look, what is this? Movie tickets for "The Wandering Earth". This is a road show for the creative team. How about you being able to see the director and actors on stage? Do you like this gift I gave you?"

…

Well, under the bombardment of so many people, Zhang Hua reluctantly took the ticket and decided to see what kind of movie "The Wandering Earth" is. It was recommended by so many people.

As a senior science fiction fan, when he heard the title of "The Wandering Earth", he was shocked for a moment, but then his rationality told him that this kind of film should be a gimmick. He really wanted to film the earth in space. The scene of wandering is almost impossible for Chinese science fiction.

Therefore, in Zhang Hua's view, "The Wandering Earth" can only be regarded as a romantic science fiction idea at best. As for the more hard-core science fiction elements, I am afraid it will only be a mess.

Overall, he was not optimistic about the film.

Although he finally entered the cinema on the recommendation of relatives and friends, he has always had a critical mentality.

He didn't even feel anything during the interactive session between the on-site director, actors and the audience.

Until the movie opens.

…

After two hours passed, Zhang Hua slowly walked out of the cinema.

He first sent a few messages to his girlfriend.

"Dear, thank you for giving me the movie ticket. The movie is very good, I like it very much!"

"When you come back from your business trip, let's go see it together again."

Well, my only regret today is that I couldn’t watch this movie with my girlfriend.

Then, he opened his Weibo again and wrote a few words while walking.

""The Wandering Earth" is the hope of Chinese science fiction movies, highly recommended!"

Because Zhang Hua has published several articles, he is considered a well-known science fiction fan in the science fiction circle. He has hundreds of thousands of fans on Weibo, and he often interacts with readers of science fiction novels.

After posting a short film review about "The Wandering Earth", the number of comments and likes on his Weibo quickly exceeded 100, and even exceeded 1,000!

Obviously, "The Wandering Earth" is really popular now, and most people are very keen to discuss this topic.

The first comment on Zhang Hua's Weibo with hundreds of likes was: Wow, Lao Zhang can't escape the law of true fragrance, hahaha, this is the tenth old-school science fiction fan I've seen today who has fallen. !

There are more than one person like Zhang Hua. Most of these people are die-hard science fiction fans and are not keen on science fiction movies. However, with the popularity of The Wandering Earth, their group has gradually been conquered.

Of course, the charm of "The Wandering Earth" goes far beyond that, and conquering these potential audiences of science fiction fans is only the simplest step.

Next, it will also attract more groups to enter the cinema!