Rewrite the Technological Landscape

At this year's Gale Global Developers Conference, there was actually a special press conference, but this press conference did not get much attention from the market, but it was a press conference that had to be mentioned.

On the second day of the conference, Li Feiqing stood on the stage a little nervously, "I don't know how many people here today came into contact with Fengxin before 2005?"

Almost everyone at the scene raised their hands, and Li Feiqing's eyes were filled with moving sincerity, "Then I don't know how many people, like me, miss the social networking of that era?"

Li Feiqing's unique emotion brought the people on the scene into the memory, "When we developed and designed Fengxin, the market paid more attention to instant messaging itself, so many products in those days were initially used by enterprises. , To put it bluntly, it was the DingTalk of that era, which was developed to meet the internal communication of the enterprise.

The reason why Fengxin can stand out among so many instant messaging software, we always think that the key is that when everyone is talking about instant messaging, we are more willing to recognize the word social.

The Internet has given us the opportunity to communicate online, so it can also give us the opportunity to make friends online.

Facts have proved that our idea is correct. My current partner met through Fengxin back then, so I always miss the era when Fengxin could make friends with all kinds of strange but sincere netizens.

Because over the years we have to admit, some things have changed. "

Speaking of this, Li Feiqing clicked on the PPT, and the page displayed some common social tragedies on the Internet.

"In the past few years, social software has ushered in a big explosion. In the process of this outbreak, we have actually realized that the main problem facing a group of social software, including Fengxin, is chaos, and this chaos has reached a certain point. A state that is difficult to manage.

Now we have to admit that sales and scams are flooding social software and are destroying many of the original beauty of online social networking.

Now most people dare to really contact people they already know.

The reason why we want to put this disappointing reality on the table today is because we never accept reality easily, and we want to do more.

On the one hand, we have built a huge network of social security departments, and we will use everything we can to deal with our opponents.

At the same time, we want to create a brand new social software in the new era and new environment. The name of this software is: WeChat. "

The PPT continued, and Li Feiqing began to introduce the characteristics of WeChat, "The foundation of WeChat is real social interaction.

Our idea is to move from the era of virtual social networking on the Internet to the era of real social networking on the Internet.

The basic feature of the so-called real social networking on the Internet is that I socialize with you through the Internet, and at the same time, I have a relatively real relationship with you.

This kind of truth is divided into several pieces of content. First of all, the first piece is the real name system. "

The past two years have been a period of rapid development of the real-name system. Online games and social software all require real-name systems. "WeChat registration must be real-name, and each real-name identity can only apply for a maximum of three WeChat accounts."

Dafeng Group's WeChat has put an end to the situation of randomly registering a bunch of accounts from the very beginning. Even if you buy a black account to register, because the real-name system is required, you can't use the account. Of course, for those who have the resources to get a bunch of ID cards That's another matter.

And even if you cancel, the quota of this account will be occupied, and you will not be given a new account registration quota just because of the cancellation.

"The second piece is the method of adding friends. At present, most social software including Fengxin can add completely unfamiliar friends by searching account numbers, user names, tags or by searching nearby people.

But WeChat is completely different. There are two main ways to add WeChat friends, either by searching for a unique user ID or by scanning a QR code.

Through such a setting, everyone must have realized that the openness of WeChat is very weak, and this is indeed the case. Compared with the familiar social software, WeChat is a product that pays more attention to privacy.

And the setting of WeChat is also biased towards simplicity, let's take a look. "

Li Feiqing described while showing the interface, "The interface of WeChat is very simple, here is the chat interface with our friends, here is an address book, and here is one of our circle of friends.

The so-called Moments is a place where we share our lives, but the difference between Moments and Fengxin Circles is that only your WeChat friends can see your Moments.

Circle of friends is a private space between friends, it is not as open as Fengxin circle.

And why we named it Moments is because WeChat is like a social software that truly belongs to friends.

In this seemingly closed space, we can more easily socialize with the people we really want to socialize with.

In the past, when we made friends, we would say, leave a phone number, and in the future, when we make friends, we would say, leave a WeChat. "

"Having said so much, I have vaguely heard some friends asking, does WeChat not have the ability to socialize at all?

In fact, there are, people have the need to socialize, but in the face of the current network environment, how do we find a suitable degree, which made us think for a long time until we came up with a product.

That's next to our circle of friends, the social circle.

The social circle is characterized by labeling, real name, and circle.

For example, you are from a community, you are from a company, you are from a building, you are from a non-profit organization, you are the authors of an online novel platform, and the friends you find through social circles are all with you. You have people with certain reality intersections.

Because there is a premise of intersection, this kind of social interaction will be safer and more real. For people in the same community, you can distinguish the authenticity of each other very well, and you can meet each other very conveniently.

And the social mode of the social circle just meets the social needs of many people nowadays, because everyone is beginning to be afraid of those complete strangers on the Internet, but everyone also has social needs.

At this time, semi-real social interaction with innate intersection is a compromise choice, which can not only make our social interaction more secure, but also meet our social needs.

This is what I said at the beginning, the era of network reality and social interaction. "

After the entire press conference, the reaction of more people was actually ignorant.

"The product released by Dafeng Group this time feels unreliable. Isn't the core of social software is social networking? How can you socialize in such a private way?"

"Isn't this a castrated version of Fengxin? What's the point of this thing?"

"It feels like this is an upgraded text message, and that social circle is still a bit interesting."

Looking at the comments on the Internet, after the conference, Meng Qian went to find Li Feiqing and the others.

"Meng"

"Hush." ​​Meng Qian made a silent gesture and stood behind Wei Pengtian.

"If he doesn't love you, I will always be your last bottom line."

"Why are you so stupid, am I really worth waiting for me?"

"Because it's you, everything is worth it."

"I may not be as good as you think."

"I probably love you more than you think.

Why don't you talk?

Are you sleepy?

Then you go to bed quickly, if you miss me, you can find me, I will always be there. "

"She should have gone to take a shower."

"Maybe."

"How long have you been licking her?"

"It's almost half a year."

"I haven't been able to lick it for half a year, or forget it."

"You know a hammer. This is called Guangzuogou. Fuck Mr. Meng." Wei Pengtian stood up in shock, "Why are you here?"

"You said that you are in your thirties, how can you still learn to be a dog?"

Wei Pengtian suddenly showed an embarrassing expression, "I'm not licking, Mr. Meng looks at this."

Meng Qian glanced at the other party's note: number 615.

"There are many ways to pick up girls. In fact, being a licking dog is the easiest way, because women are all emotional animals, and there will always be times when their heads are hot, and we just need to cooperate with them to perform, so that they think we are licking. A dog will do."

It took Meng Qian a long time to sort out his thoughts before he felt that this guy seemed to be right, "Although you have no match, don't go too far."

"Don't worry, Mr. Meng. I only pick women who like to raise fish. I never touch girls who are serious. This can be regarded as eliminating harm for the people."

This matter was completely out of Meng Qian's area of ​​expertise, he patted the table to signal for everyone to have a meeting.

"The expectations for WeChat on the Internet are very low. Some people even directly advertise WeChat as the most failed product in the history of Dafeng Group. What do you think?"

"We still insist on our ideas. The social environment has changed. To be honest, Fengxin is not a social software, but an entertainment software.

But now we really have nothing to do with Fengxin, we have to find a way to break through. "

"So your solution is to use WeChat to spread rumors?" Meng Qian pretended to be stupid on purpose.

"It's not necessarily a bad thing to hit yourself sometimes."

"You guys have been preparing for WeChat for so many years, have you ever thought about what to do if you really fail?"

"No."

Meng Qian saw the firmness in everyone's uneasy eyes from everyone's eyes, and his heart softened immediately, "Is there anything I need to support?"

"As long as Mr. Meng is willing to trust us."

Seeing everyone's status, Meng Qian didn't know what to say for a while, and finally took out his mobile phone from his pocket with a smile, "I have no friends on the WeChat I just registered, why don't you add me."

Everyone was taken aback for a moment, then tacitly took out their mobile phones, "Let me scan you."