Rewrite the Technological Landscape

At 9:30 am on August 6, 2000, the meeting room of Dafeng Science and Technology Innovation was full of people, and Meng Qian wrote the words Fengxinquan on the blackboard.

"Who is blogging?" Meng Qian asked after finishing writing.

Five individuals raised their hands.

"Talk about your own experience or views on blogging."

"I think it's a good emotional outlet." Fu Qinyi was the first to speak, but suddenly seemed to be stuck after speaking, until everyone looked at her, and she continued a little flustered, " Many times it is difficult to find someone to talk to about what I want to say. Writing these things on my blog is a way to express my emotions and record them.

And I don’t know why writing these things on the Internet feels different from writing a diary. The diary makes me feel too closed, and I don’t know how to feel about it. "

"Maybe I hope others can see my thoughts." Li Yidan who is beside Fu Qinyi said, "Sometimes I want to write something on my blog, but in fact I don't know how to tell the people around me , I just want to post it on the Internet, maybe hoping that someone will see it, or, looking forward to someone who understands me?"

"The desire to communicate is indeed very important." Song Zhenluo of the technical department said, "The purpose of my blog is to share some technical things with others, and at the same time communicate with others in this way."

"My reason may be more straightforward." Yan Zhe continued, "I just want to be noticed."

"I agree with Yan Zhe's statement. When I show my life on the blog, I am looking forward to other people's comments, attention, and making new friends." Tao Tingting said last.

Meng Qian nodded, then turned around and began to write, "To sum up everything everyone said, the core should be three things, expression, attention, and social interaction.

Looking at it from another perspective, people have the need to express their own ideas, to gain attention from others, and to make friends. These three points are normal needs of people, and blogs actually provide everyone with such a platform to meet their needs.

And the wind letter circle we will do next must also firmly grasp these three requirements.

Now let's look at what could be improved on the blog.

Let me first talk about my personal opinion, what is the essence of blogs, including the essence of wind circles? This point must first be clarified. I think it is social. If it is not for social, the blog will not be open, so I will mainly say a few ideas around social.

First, blogs lack interactivity. Today’s blogs are more about continuously producing content and attracting fans independently, but blogs don’t spend effort to manage these contents, nor spend effort to attract users to manage.

For example, if I followed Fu Qinyi today, I might just follow Fu Qinyi. If Fu Qinyi didn't update her blog, I wouldn't read other blogs at all.

Second, blogs focus on long articles and content, but also ignore the convenience needs of the Internet. Most of the time, what users want to share may be just a small experience or feeling at the moment. For example, I just saw it on the side of the road. A sweet little girl who feels in a good mood throughout the day.

But you can't use a blog to post such a sentence. But let's assume that if the blog has this function, will more users be willing to share and record, because not every netizen has the energy and willingness to write long articles every day, and what follows is a particularly important thing ,Activity.

Third, the function of the blog is too single, that is, bloggers post articles and visitors leave messages. Since we want to socialize, we can consider giving such a platform more functions, including some simple interactive games and daily interactive activities, to increase everyone's social interaction positivity.

"The main thing I want to say is these three points. Do you have any ideas, or do you have any suggestions for my ideas?"

"I just thought of something." Wei Pengtian raised his hand to signal, "Logging in to a blog will be relatively cumbersome, and I need to re-enter the URL every time, log in, and then find other people's blog links and so on.

But if we do something like this on Fengxin, users can directly enter their own Fengxin circle and Fengxin circle of Fengxin friends through a logo in the lower right corner of the avatar. This login method will be convenient. many. "

"I'll add to what Wei Pengtian said." Song Zhenluo raised his hand for the second time, "The other disadvantage of blogging is that it doesn't have any social foundation, just like the blog I opened, I have to actively recommend it after I write a few articles. to those around me.

But our Fengxin is different. Everyone will have their own Fengxin friends. When sharing content in the Fengxin circle, you will first have a group of natural followers. "

Meng Qian nodded in affirmation, and waited for a while to see no one to make more additions before continuing, "Since everyone has no more ideas for the time being, I will talk about my personal design framework first, and then you can add or suggest revisions at any time , or even overthrow me, as long as you have a good reason."

After finishing speaking, Meng Qian took out a few pictures that the art department made, "As you can see, our Fengxin circle mainly includes homepage, mood, diary, pictures, circles, and interaction.

At the end of the homepage, the mood is the sharing of dozens of words and phrases I just mentioned. My current setting is within 140 words. The log is a long text, similar to a blog, and there are not many pictures. Everyone understands.

Let me focus on this circle first. The so-called circle is to help users establish a social circle in various ways. There are circles for fans of the Great Heavenly King, there are circles for anime and manga fans, they are classified by school, such as the circle of Jiang University, the circle of Yan University, there are also circles classified by city and so on.

We need to establish a huge circle system, so that users can find at least one circle they like here, find topics they like in the circles, and make friends they like.

In addition, when there are more and more topics in the circle, I plan to make a hot topic list, and I will explain this to you later.

Looking at the interaction, in the interactive section, there are interactive messages, interactive games, and interactive entertainment, such as the concept of online karaoke.

Finally, let’s look at the homepage. Since Fengxinquan is a platform to show yourself, as the homepage that others will see first when entering your Fengxinquan, we must make it personalized, that is, open the personalized decoration function of the homepage .

Let users design their own homepages, and let decorating the homepage become another way for them to show themselves.

This is the general design of the Fengxin circle, and the purpose is also clear. Everything is to increase the stickiness of users to the Fengxin circle and expand the social scope of users.

To put it bluntly, Fengxin and Fengxin Circle are a complementary whole. We must not only realize the social ability of users, but also meet the social needs of users.

Do you have anything to say? "

This time, no one came up with an idea, so Meng Qian began to communicate the development process and details, and he specially left people from the art department to listen together.

At twelve noon, Meng Qian and everyone came out of the conference room. Just as they were about to return to the office, Sun Xiaojing trotted to Meng Qian's side, "Mr. Meng, there is a lady who wants to see you."

"Ma'am? Who?"

"She said his name was Zhang Shuxin."