Rebirth of the Strongest Tycoon

The next day, Xia Yu came to his Bright Fund Co., Ltd. in the City of London and saw a busy scene.

In the respectful greetings of the employees, Xia Yu found George Berkeley.

On the contrary, Liu Xiao and others have already left, because George Berkeley has launched his own network to recruit people for the Bright Fund. The framework of each department has been established, and some departments have even begun to operate.

Therefore, Liu Xiao and others naturally withdrew and continued to study the financial market in London.

"Boss, you are here, please take a seat!"

George Berkeley bowed slightly and said to Xia Yu.

"Sit down too!"

After letting George Berkeley sit down, Xia Yu asked, "How is the progress of the business intelligence you have collected?"

"Boss, the information of the big newspapers has been collected, and the small newspapers are still being collected for the time being. Rolls-Royce is involved in national defense. It is difficult to collect, and it is still being collected."

A flash of memory flashed in George Berkeley's eyes, and he said.

Xia Yu nodded slightly and said: "I see, just give me the information on the big newspapers that you have collected."

"Okay! Please wait a moment!"

After speaking, George Berkeley got up and left, and after a minute or so, he returned again with a stack of documents in his hand.

"Boss, it's all here, please take a look!"

Xia Yu took the document and browsed it carefully.

The British newspaper industry is very developed. The oldest newspapers can be traced back to hundreds of years ago. Over the years, British people are used to reading newspapers. Britain is also known as the world's media kingdom.

Therefore, in the Internet era of later generations, when the newspaper industry in many countries has declined sharply, although the British newspaper industry has also experienced a recession due to the impact of the big environment, it can still operate.

Britain's newspaper industry is developed, and there are naturally many large newspapers.

For example, The Times, which was born on New Year's Day in 1785, is the largest mainstream newspaper in the UK and is known as the "faithful recorder of British society".

"The Times" is positioned as a mainstream high-end newspaper, and its readers position themselves as politicians and social elites. Of course, ordinary people also like to read it.

If Xia Yu remembers correctly, in 1981, Rupert Murdoch's News Corporation bought The Times for £22 million.

In addition to The Times, there is also the Guardian, which is positioned as a liberal democracy. Most of its readers are young people, and it has a great influence in European intellectual circles. It is also favored by the middle class. The Guardian is characterized by love Live, love peace.

The only Independent that does not publicly endorse a party.

The most high-end "Financial Times" in the UK, which has a great say in British politics and British society, and CSG Wang in financial news.

The Daily Telegraph, once the leader of the British newspaper industry, has a daily circulation of about 1.6 million copies nationwide.

The main line is serious, the readers are middle class, and it is biased towards women. The Daily Mail has the largest proportion of female readers.

The articles are short and concise, and the words are easy to understand. The Daily Express is suitable for ordinary people and small intellectuals to read. Most of the readers are the backbone of society.

The Daily Mirror, a well-known gossip newspaper focusing on entertainment, gossip, sports, and scandals, is basically not involved in politics, but likes to ridicule politicians and criticize party policies.

And the "Sun", which is notorious in the upper class and has a high sales volume based on lower-middle-class readers.

It is worth mentioning that the information shows that the "Sun" was acquired by Rupert Murdoch in 1969.

Of course, now Rupert Murdoch is well aware of the principle of "building walls high, accumulating grains, and becoming king slowly", so although he has become a media tycoon in Australia at this time, and has been in the UK, US, Canada, etc. The country has the media, but he has not yet established the prestigious News Corporation in the future.

The only thing floating on the surface at this point was News Australia Ltd.

The above newspapers are all major British newspapers, with sales ranging from 700,000 to 800,000 copies to several million copies.

In this world, the right to speak is an extremely important right, and those in power since ancient times know that it is the power that can influence the regime.

When Xia Yu came to London, he had a lot of ideas and goals in his mind, but if he, a Chinese, wanted to enter other people's circles in an upright manner and let politicians and capitalists pay attention to him, he needed something that made others pay attention.

And because his calculations are very dependent on British politics, after deliberation, he still chooses to cut in from the media industry.

As long as he has a certain right to speak, several political parties that are in the midst of a fierce confrontation will reach out to him, hoping it will help.

Of course, the premise is that he needs to have enough power to speak.

Fortunately, because the United Kingdom once colonized the world and British descendants spread all over the world, the British media industry does not have many external restrictions compared to the United States.

Rupert Murdoch is an Australian citizen, and the United Kingdom is the monarchy of Australia, so Rupert Murdoch is eligible to buy the "Sun", and even later buy the largest newspaper "The Times", and Europe's largest newspaper. Sky TV.

And Xiangjiang was still a British colony at this time. Xia Yu was a registered citizen of Xiangjiang, and of course he was a British citizen. He was also eligible to buy newspapers. British law could not restrict Xia Yu.

With demand, qualifications and capital, Xia Yu must of course select acquisition targets carefully.

After reading all the information, Xia Yu thought about it for a long time, and took out two documents from it, namely "Financial Times" and "Daily Telegraph"!

These two copies are the most suitable newspapers for him to acquire!

"Financial Times" is Yan Wenhan's old home. Founded in 1888, it is the best business and financial newspaper in the UK and a world-renowned business and financial newspaper. At this time, the global daily sales volume is more than 1.3 million copies, and 70% of the sales in the period are from foreign countries. Contribution, in later generations, the "Financial Times" changed hands to Nikkei News Group for 844 million pounds.

Although in later generations, because the "Financial Times" actively embraces the Internet, readers have almost shifted to electronic subscriptions, and there are fewer paper subscriptions, and the daily circulation is only hundreds of thousands, but its electronic subscription readers have six or seven hundred Ten thousand.

But in these years, before the Internet appeared, the daily circulation of the Financial Times was still more than one million copies.

At this time, the "Financial Times" group belongs to Pearson Education Group, and Pearson Group holds 71% of its equity.

And the "Financial Times" group also holds a 50% stake in The Economist.

The Economist Company is the owner of The Economist, one of the four major financial magazines in the world.

Therefore, as long as Xia Yu acquires the Financial Times, he can also acquire The Economist magazine by the way. In no time, Xia Yu can build the largest financial news company in the UK and become the uncrowned king in the field of financial news. Imagine.

At that time, Hong Kong will have Jiuding Daily and Economic Weekly, and the United Kingdom will have Financial Times and The Economist. As long as they are integrated, a large regional media empire will be established. Excited

Of course, the acquisition of the Financial Times is also very difficult. After all, its parent company is Pearson Education Group, the overlord of the British culture media and education industry, and one of the world's overlords of the culture media and education industry.

However, thanks to the overall economic environment in the UK today, Pearson Education Group is not doing well at this time, and Pearson Education Group is mainly rooted in the education industry. Xia Yu believes that as long as the price is right, Pearson Education Group Would still be willing to sell the Financial Times.

After all, Pearson Education Group is the stepmother of the "Financial Times", and it has only been more than ten years since it was acquired.

Compared with the "Financial Times", the "Daily Telegraph" acquisition is even less difficult.

At this time, the daily circulation of the "Daily Telegraph" was about 1.6 million copies, and it was only distributed in the UK.

The "Daily Telegraph" has changed hands several times. The owner at this time is Blake, a Canadian, who was bought by Blake four years ago.

Black bought The Daily Telegraph for the obvious purpose of making a profit.

So Xia Yu believed that he could smash it with money.

For the time being, Xia Yu plans to acquire these two newspapers, laying the foundation first, and then wrestling arms with Rupert Murdoch to snatch the title of world media king.

"The Times" stay in the future, the acquisition is too difficult at this time!

After making the decision, Xia Yu threw the two documents to George Berkeley and instructed: "George, do your best to acquire these two newspapers, and then acquire the Economist magazine."

As he said that, Xia Yu paused, looked at him with burning eyes, and said loudly: "I don't care what method you use, as long as I get the result, I will allow you to buy it at double the premium!"

George Berkeley was shocked, and his expression became extremely serious. He felt the boss's determination, and even said that he would allow the acquisition to be doubled at the premium.

But if he really bought it at double the premium, although the boss might not say anything, it would show his incompetence!

This is the first time the boss has given him a task, and he must show his ability.

Therefore, George Berkeley is under a lot of pressure!

But he wasn't afraid, instead a pride surged in his chest.

Wouldn't it be better for the boss to be so ambitious? Only then can he show his talents!

George Berkeley nodded heavily and assured: "Boss, don't worry, promise to complete the task!"

Xia Yu nodded slightly and said again: "If you have any difficulties, you must tell me as soon as possible, looking forward to your good news!"

"Yes!"

George Berkeley answered loudly.

After that, he left with the information and went to formulate an acquisition plan.

PS: Ask for full bookings and tickets!