Perfect Superstar

Leaving aside those falsifications, the domestic box office performance of domestic films is actually quite unpredictable. No director or big star has ever dared to say that he can fully grasp the preferences of the audience, and the factors that affect the box office of movies are not only Only limited to the movie itself.

In 2015, there was a domestic blockbuster with an investment of 350 million. The combination of big-name directors and big-name stars could be said to steal the spotlight. The box office of this film is extremely optimistic, and the media believe that this will be a record-breaking work.

As a result, after the release, the box office in the first three days was indeed very gratifying, earning hundreds of millions, but the audience’s reputation was so bad that it soon fell off a cliff. When it finally went offline, the total box office barely exceeded 500 million, which can be said to be a mess. .

On the contrary, there are quite a few films that did not have much publicity before their release, and did not have many stars, but they became popular in the market and made a lot of money.

So with these precedents, everyone is very cautious when it comes to box office predictions. Unless it is necessary for hype, otherwise, try to be as humble as possible.

Today's audiences, especially young audiences, have a rebellious mentality. If you blow too much, they feel that they have no taste, so they will not contribute to your box office.

Therefore, the question this reporter asked Lu Chen was really difficult to answer. If Lu Chen said it was too high, he would be suspected of being overconfident. ah?

To this, Lu Chen seriously replied: "About this question, before you asked me, I really didn't think about it carefully. My consistent attitude towards movies is to do my best, but let the audience judge .”

"If the audience's evaluation is good, the box office will naturally be high, and vice versa."

When everyone thought that Lu Chen was using Tai Chi techniques to avoid this question, Lu Chen continued: "But since you asked the question, my expectation for "Swordsman" is 100-150 million box office!"

1 billion to 1.5 billion!

There were soft cheers and whispers among the reporters.

As far as the current film market is concerned, Lu Chen's box office expectations for the first part of "Swordsman" are quite high. You must know that the investment in the external promotion of "Sword Out of Huashan" is only 150 million.

The cost of 150 million against the box office of 1.5 billion is definitely a huge profit. Is Lu Chen really not afraid of capsized?

However, Lu Chen's words were not finished yet: "The box office is between 100 and 150 million. In addition, I also hope that the big movie "Swordsman" will have no less than "A Chinese Ghost Story" in merchandise sales!"

A Chinese Ghost Story!

Everyone just remembered that Lu Chen's self-confidence is not without reason. It is not the first time he has made a movie. His first work "A Chinese Ghost Story" has a total box office of more than 1 billion and merchandise sales of more than 150 million. The top sales record, even leaving most of the Hollywood blockbusters behind!

Originally, several reporters were eager to ask Lu Chen questions about the box office, trying to find some topics for hype, but they are all silent now.

The box office of "A Chinese Ghost Story" is the real deal, and it has not been mixed at all, especially the peripheral sales. At that time, many people did not believe it. Some media even conducted a special investigation, and found that there was no falsification.

At that time, Lu Chen could only be regarded as a newcomer in the film and television industry, and his foundation of strength was far from as strong as it is now. Then who would dare to say that "Swordsman" must not be as good as "A Chinese Ghost Story"?

From this point of view, Lu Chen is not too confident in the box office of the first part of "Swordsman" which is 1 billion to 1.5 billion. It is okay to say that he is modest and cautious!

You must know that the cast of "Swordsman" is far from what "A Chinese Ghost Story" can compare, and the former even beats the latter by three blocks in the promotion.

The reporters were dumbfounded for a while, but fortunately someone rescued the scene in time, and they stood up and asked Chen Guozhi: "Director Chen, may I ask why you decided to direct the martial arts movie "Swordsman"?"

In fact, the reporter wants to know more,

What a price Chen Fei Media paid to invite this great god. You must know that after Chen Guozhi switched to making commercial blockbusters, there will always be investors carrying suitcases full of banknotes in front of his house.

If there is any inside story in it, I believe the gossip masses must be happy to hear it.

Chen Guozhi is a sophisticated character, of course it is impossible to be caught by such a question, he said with a smile: "I directed "Swordsman", on the one hand, because Chen Fei Media is very sincere, and can cooperate with Lu I am also very happy to cooperate with such young and powerful actors as Chen Chen and Chen Feier."

After complimenting Lu Chen and the others, Chen Guozhi continued: "In addition, I like "Swordsman" very much. I think this novel is very well written. It has created a new trend of martial arts. I have the opportunity to direct the movie version. "Swordsman" is both an opportunity and a challenge for me."

"I am very willing to face such a challenge!"

As soon as his words fell, the scene immediately burst into warm applause. Such a scene is rarely seen in interviews with media reporters, but Chen Guozhi is not an ordinary director.

As the interview continued, the reporters' questions naturally focused on Chen Guozhi, Lu Chen, and Chen Fei'er, but Mu Xiaochu and Tong Xinyao, who played supporting roles, also raised a few questions.

The answers of the two were quite satisfactory, and they did not dare to play tricks on such an occasion.

When it was about to end, a reporter asked Lu Chen, "Lu Chen, it is said that you will marry Chen Fei'er after filming the "Swordsman" trilogy. Is it true?"

Um?

This question is interesting, and everyone's eyes are on Lu Chen again, including Chen Fei'er.

Lu Chen was speechless - who made this rumor? It turned out to be right!

Speechless, I still have to answer the reporter's question. He thought for a while and said: "Thank you for your attention to my personal feelings. Chen Fei'er and I will give you an answer in due course, but at present our job is to make a good film. This movie will not disappoint fans who have been looking forward to it for a long time."

The reporters were disappointed first, it was a pity that they didn't dig out some serious information from Lu Chen's mouth.

When will this best couple in the entertainment industry get married, it is undoubtedly a question that countless people are concerned about.

It's a pity that the material is not so easy to dig.

After the interview with the media reporters, the launching ceremony of "Swordsman" was considered complete, but then Lu Chen and Lu Xi participated in a signing event on the spot.

Chen Fei Media invested 375 million yuan to buy 35% of the shares in Ningshan Film and Television City sold by the Ningshan County Government!

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