The work signing contract of Inspur Reading has a total of ten pages. It involves many specific clauses and is also very detailed. It basically covers all copyright items of an IP, and at the same time stipulates the rights and obligations of both parties. It is impeccable at the legal level.

Lu Chen mainly looked at the terms of copyright. Generally speaking, the rights and interests of this contract are shared 50-50, with the website and the author each taking half, such as subscriptions, rewards, and derived copyrights.

If Lu Chen signs this contract, in addition to publishing, 50% of the copyright proceeds of "Swordsman", such as movies, games, animations, etc., will go to Inspur Reading.

Lu Chen wasn't surprised by such a contract clause. He has tested the waters in the Internet literature circle. He has a little understanding of the situation in the Internet literature circle and knows that most of the websites have similar contracts. There is no essential difference.

Only when you become a top author can you have the right to negotiate a contract with the website.

In fact, this is similar to the entertainment industry. Artists signed with entertainment brokerage companies, the contracts they get at the beginning are much more demanding.

This is normal, capital is always profitable, there is no such thing as a free lunch, and the website provides platform resources, it is natural to seek profit returns, otherwise how can it be worthy of investors?

But understanding is understanding, Lu Chen will not sign this contract.

His positioning of "Swordsman" and subsequent martial arts works is a big IP, and it is absolutely impossible to separate out major interests in order to gain a foothold in the online literary circle.

So when Lu Chen looked at this contract, it was just a fresh look: Editor An, I have already read the contract, and it is very different from what I expected, so I don't plan to sign it, thank you.

This kind of answer is obviously a bit beyond the other party's expectation: Can you talk about it in detail?

Lu Chen: I won't sell the rights to video games, etc., so...sorry.

An Xin: That's really a pity. I've read your "Swordsman" and it's really well written. Now I have a certain reader base, but I can only get recommended resources from the website after signing the contract. , In fact, film and television copyrights, etc., can only have value after the book becomes popular. Can you understand what I said?

Lu Chen: I understand, but I'm sorry.

The editor of Inspur Reading was silent for several minutes, and then said: Well, if you change your mind, you can sign with me again at any time.

Lu Chen feels that this editor is pretty good,

He didn't get angry after being rejected, and he seemed very personable.

But the attitude of the website she represents is very firm, and there is no room for negotiation in the contract.

"Yijingu" is an unknown little author, and there are thousands of the same authors. As the top online website in China, it is strange that Inspur Reading is willing to amend the contract for him!

Of course, if Lu Chen reveals his true self, then it's probably easy to talk about any conditions.

He asked: If I don't sign the contract, can the book continue to be updated?

An Xin: Sure, no problem. Goodbye.

After finishing the conversation with the editor of Inspur Reading, Lu Chen couldn't help but laugh.

Thinking about his initial thoughts, he was still a little naive. In fact, such a result should have been expected, but it doesn't matter much. It is just an experience that satisfies curiosity and has no effect on his big IP plan.

Lu Chen uploaded all the manuscripts saved in the past few days to the draft box, and set automatic update.

Now that Inspur Reading has been selected as the publishing platform, then continue posting. It is not too late to promote after accumulating enough words. At least it is worthy of the 2687 readers who have collected "Swordsman".

There are also rewards they support.

On July 5th, Lu Chen and Chen Fei'er together with the crew of "Full House" left Haijin for Hangzhou.

Hangzhou is the second stop for the promotion of the new drama.

In the next half a month, they will travel across most of China, trying their best to retreat this urban romantic comedy to the vast market.

On July 15, Shonan Satellite TV's summer drama "The Boundless Sea of ​​Love" premiered at prime time at night.

On July 16, Lu Chen returned to the capital after finishing his promotional activities.

"The ratings of "The Boundless Sea of ​​Love" are out..."

In the studio, Lu Xi placed a thin piece of printing paper in front of Lu Chen who had just returned.

Her expression was a little dignified.

Lu Chen smiled and said, "Isn't it very good?"

Lu Xi said angrily, "Look for yourself, is there any pressure now?"

My sister was annoyed that Lu Chen didn't discuss it with her before, and boasted in front of reporters that the ratings of "Full House" should reach a maximum of 4%, which made the studio more or less passive.

Lu Chen talked too much, and the studio was under a lot of pressure.

And Lu Xi also feels that the 4% target is set too high - this is to break a new record!

Now that the strongest opponent is one step ahead, my sister can't help worrying about how it will end in the future.

She really wanted to tap Lu Chen's head with her mobile phone, and ask if you've lost your composure?

Now that the ratings for the premiere of "The Boundless Sea of ​​Love" came out, he still laughed heartlessly without a care, which really made Lu Xi angry!

Lu Chen made a gesture of surrender, and then picked up the printing paper.

The ratings of the first episode of "The Boundless Sea of ​​Love" were 1.35%, the second episode was 1.43%, and the average ratings of the two episodes were 1.39%!

Such a ratings result is quite dazzling, and it also exceeded Lu Chen's expectations.

No wonder Lu Xi has such an expression.

A TV series whose first broadcast ratings break 1% is basically a prelude to a hit. In fact, the number of TV series produced in China is huge every year, and most of them can be shown on the screen. The ratings are generally between 0.1% and 1%. Breaking 1% is considered a success.

With an average audience rating of 1.39% for the two episodes, "The Sea of ​​Love" can be said to be a head start and a big hit!

You must know that the ratings of the first and second episodes of "Blue Life and Death" last year were only 0.22% and 0.26%.

Although Shonan Satellite TV's promotional momentum in the early stage was very strong, and this TV series also gathered a large number of stars, it is inevitable to have high ratings, but I didn't expect it to be so high.

Lu Chen does not doubt the authenticity of the ratings of "The Boundless Sea of ​​Love", because the investigation of the ratings of domestic TV programs is independently completed by the New Sight Distance Company under the State Administration of Radio, Film and Television. It is a state-owned third-party authoritative organization. Sex is unquestionable.

Now the pressure on the premiere of "Full House" will be greater, because on the 22nd, "The Sea of ​​Love" will continue to broadcast the third and fourth episodes, competing head-on with "Full House" for ratings.

The only advantage of "Full House" is that it will premiere simultaneously on Beijing Satellite TV and Zhedong Satellite TV, which can increase the overall ratings to a certain extent, but facing aggressive opponents, it still gives people a feeling of suspense.

Lu Xi frowned and said: "We still have a week to discuss with the other companies and increase investment in publicity. We must suppress their momentum no matter what!"

If "Full House" is inferior to "The Boundless Sea of ​​Love" compared to the previous publicity, it will be regarded as a remedy for the past.

Lu Chen thought for a while, then shook his head decisively and said, "No need, it's enough for us to keep the current rhythm."

He, Fei'er Chen and the crew of "Full House" traveled to seven major cities in the country for half a month to promote, and spent a lot of advertising investment on traditional media and new media, and the budget was almost overrun.

The publicity in the early stage is already sufficient. If you want to achieve better results, you must at least double the investment.

Then the loss outweighs the gain.

Moreover, TV series are different from movies. TV series have a long serialization time, and audience reputation is more important than publicity.

Lu Chen believes in the quality of "Full House", so why should he fight to the death with Shonan Satellite TV in the promotion.

The one who can have the last laugh is the winner!

But Shonan Satellite TV's thinking is obviously completely different from Lu Chen's. After the first two episodes of "The Boundless Sea of ​​Love" got high ratings, they immediately launched a new publicity campaign.

Hu Yang, the star of "The Boundless Sea of ​​Love", immediately updated his blog, titled "1.39%", and released a photo of him celebrating with friends in a hotel with champagne.

At the same time, Hu Yang frequently interacted with other actors in this drama, and his pride was beyond words!

In contrast, Lu Chen's blog fell into a brief silence.

This inevitably creates an illusion, as if "Full House" and "The Sea of ​​Love", the duel between Lu Chen, Shonan Satellite TV and Hu Yang, has already decided the winner!

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