Perfect Superstar

Five days ago, the official Vs of Lu Chen's studio and Chen Fei'er's studio launched a lucky draw for a Korean tour.

This lottery comes from Lu Chen’s promise to all fans on the Inspur blog, as long as the ratings of "Blue Life and Death" in Korea exceed 10%, then the same proportion of fans will be selected according to the actual ratings, and a copy of the Korean TV series will be presented as a gift. Three days and two nights fun tour package.

Then Chen Fei'er directly changed the package of the happy tour into a two-person tour!

As a result, after "Blue Life and Death" was broadcast on South Korea's KGS TV station, the average ratings reached 22.31%. This not only severely slapped the bad guys on the blog, but also meant that 2231 fans will enjoy this Surprise gift.

The official lucky draw started on May 22. The official Vs of the two studios draw 100 winners from their respective support groups every day until all the places are exhausted.

Although it is said that this kind of lottery is ranked by the computer, all the winners can be drawn on the same day, but the effect of publicity is not as good as that of drawing for more than ten days in a row.

Now Lu Chen and Chen Feier's support group V, as well as their official post bars and forums, it has become a daily show off for lucky fans to post winning information, which not only attracts the envy of those fans who didn't win, but also makes passers-by feel envious. It's jealous.

The lowest price for a two-person tour in South Korea for three days and two nights was 5,000+, which meant that Lu Chen and Chen Feier had to pay more than 10 million in real money, and the publicity effect was naturally excellent.

It is precisely because of its great influence that it has attracted the attention of South Korea.

In the past ten years, the number of domestic tourists traveling to Korea has been increasing, which has brought a large amount of income to Korea. However, it also faces competition from Japan and Southeast Asian countries, so it pays great attention to domestic promotion.

The Korean tour lottery organized by the two studios is undoubtedly an excellent promotional opportunity, so there is an endorsement invitation from the Jeju City Culture and Tourism Department.

Lu Chen had no reason to refuse this invitation.

The one-year tourism image ambassador endorsement, although there is no high endorsement fee to get, is quite different from the real advertising endorsement.

But this honor is very beneficial to Lu Chen's development of the Korean market, especially when the "Blue" drama has achieved great success, it can avoid a lot of trouble.

Because Koreans are quite xenophobic, it would be fine if the ratings of "Blue" drama suffered from Waterloo in South Korea, but it is precisely its great success that will cause great resistance among some Koreans or opponents.

You must know that KGS's "Blue Life and Death" beat MBC's "Queen's Power" in terms of ratings.

And the latter is MBC's annual drama, which can be said to be a big loss of face.

When KGS introduces "Full House" again, it would be strange if MBC doesn't make some public opinion!

Such examples are not uncommon. In the past, many Japanese celebrity artists suffered losses when they opened up the Korean market. They had a good start, but ended in a sad end.

At the beginning, SPG and KGS put forward many demands on the cooperation of the new drama "Full House". In addition to the appeal of interests, it was also based on the pressure from this aspect, which led Lu Chen to finally add a Korean plot, and also added several Korean artists. The purpose of participating in the performance is to reduce the resistance that may be faced in the future.

Now that Lu Chen has the endorsement of this image ambassador, SPG and KGS can make a big fuss in publicity.

It is nothing more than an exchange of interests.

After finishing the business accumulated during this period in the studio, Lu Chen and Lu Xi went to the hotel booked by Sister Li for a banquet together.

In the evening, he returned to his home in Zichengyuan alone.

Chen Fei'er is still in Jinling, and the huge home looks deserted. Originally, Lu Chen wanted Lu Xi to move in, but her sister flatly refused - she is not a light bulb!

Fortunately, after taking a shower, Chen Fei'er called.

Qingqing chattered for more than half an hour before the two ended the call.

Although he was a little tired and had to return to Jinling tomorrow morning, Lu Chen didn't take a rest immediately, but turned on the computer and logged on to Inspur to study.

Inspur Reading is one of the largest original online websites in China, with more than 50 million registered members and 100,000+ contracted and resident authors, and has great influence in the industry.

The domestic Internet emerged at the beginning of the new century and is a new type that has flourished along with the Internet industry. After more than ten years of development, it has formed a huge market scale.

Fantasy, fairy tales, urban, military, history, supernatural, although there are problems of mixed quality on the Internet, but relying on the rich imagination and diligent writing ability of thousands of authors, it has firmly attracted the attention of a large number of young people. , has overwhelmed the traditional field in many respects.

Inspur Reading, Feixun, Hanmo Academy, Yiwang Chinese...Many domestic Internet giants divide the market on the Internet and compete for huge profits from IP.

Movies and TV dramas adapted from online novels, such as "Ask the Sky", "The Grave Hunter", "The Wind and Cloud", "The Harem Love", etc., have achieved great success in the market.

While filming "Blue Life and Death" and "Full House", Lu Chen also set his sights on this emerging hot land, intending to make some achievements in the big IP.

His goals and ambitions are great, but a popular IP cannot be created casually. It is undoubtedly the best choice to start from online novels. The era of eating.

Excellent resources are basically in the hands of a few big websites. These websites have many "great" authors whose works are widely praised by readers, and it is easy to create popular IPs.

As for the new entrants, no matter whether the website or the author wants to get a share, it will undoubtedly be difficult!

Lu Chen has an understanding of today's Internet, and he deeply understands that his big IP project is facing many tests, and it is not easy to succeed.

Because the core of his big IP is martial arts!

In Lu Chen's dream world, martial arts once flourished, and many famous masters appeared. There are countless movies and TV dramas filmed by martial arts, and they still have a huge influence when his memory breaks down.

But in his own world, martial arts and martial arts movies and TV dramas have appeared, but they have declined rapidly. Now that the Internet field has established a pattern, can there still be martial arts themes?

Lu Chen didn't know either.

In a sense, martial arts is a low-profile version of fantasy novels. Internet readers are used to reading fantasy novels at the level of "high martial arts" or even "immortal martial arts", and are familiar with "fighting energy", "soul power", "beast spirit" and so on. Do you like "low martial arts" martial arts novels with dazzling power terms?

Lu Chen once took the time to read a few popular fantasy novels on the Internet, which are quite different from the online fantasy novels in his dream world. The latter was first born out of martial arts novels, while the former is a combination of Western fantasy and Japanese fantasy. Style characteristics, coupled with localized works.

If you compare it with the martial arts novel he is about to write, the difference will be even greater!

But no matter what the result is, since Lu Chen has made up his mind, he will work hard to do it.

At worst, if this path fails, he will choose another one.

On the homepage of Inspur Reading, Lu Chen did not link his own blog account to create an author account, but registered a new ID: Yijingu.

This ID has a specific meaning, and only Lu Chen can understand it in this world.

After registering an account and registering simple personal information, the writer's zone of "Recalling the Past and Present" will be established.

According to the system prompt, he can publish his works.

Lu Chen opened the document stored in the USB flash drive, first copied a section of 3000 words and filled it in the text.

Then type in the title of the book.

Lu Chen clicked "Upload Review".

This is the first step in uploading a new book. As long as it passes the review of the website administrator, it will be officially released.

The moment he pressed the mouse button, Lu Chen didn't know whether it was the beginning of his failure or the success of his big IP project.

Everything will be tested by time and the market!

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