Perfect Superstar

With the formation of a large entertainment industry, there are currently many popular music festivals in China.

72h is undoubtedly one of the most famous music festivals, and it has the longest history, dating back to the nineties.

In the early 1990s, jointly initiated by many domestic record companies and 7 famous musicians in the circle, the first "Mission Open-air Music Festival" was held in Chaoyang Park in Beijing. At that time, 32 singers and 11 bands were invited to participate. , The audience who came to the scene to participate in the music festival exceeded 10,000.

Representatives of rock and roll, such as the famous Black Crow Band and Sky Band, all participated in this music gluttonous feast.

The Misheng Open-air Music Festival caused a great sensation in the domestic music scene at that time, and it was the predecessor of the 72h Grassland Music Festival. It was later renamed and moved to Yeshan Park in the New Times Art Park.

So far, the 72h Grassland Music Festival has been held for 19 sessions. Although it has been interrupted several times, its influence in the pop music world has always been great, especially loved by real pop music lovers.

The 72h Music Festival invites mainly singers and bands with unique features, regardless of whether they are big names in the industry or street singers, as long as they have unique singing styles or works, they will have the opportunity to stand on its stage and show respect to everyone. Thousands of viewers showed their strength.

In previous 72h Grassland Music Festivals, many originally unknown bands and musicians who were at the bottom became famous with their songs, and were signed by entertainment brokerage companies on the spot, embarking on the road to fame.

According to the past practice, the 72h Grass Music Festival starts at noon on the first Friday in March every year and ends at noon on the next Monday. The duration is exactly 72 hours.

At that time, the singers and bands and the audience will come from all over the world. The organizing committee of the music festival will only be responsible for the travel expenses, board and lodging of the singers and bands who come to the performance, and will not pay any extra remuneration.

The performance site is a temporary large open-air stage. The audience can set up tents and camp on the grass around the stage, drink beer, eat barbecue and listen to music, and spend three days and two nights in a row.

It is precisely because of the special atmosphere that 72h's commercial atmosphere is very light, pure and niche. What is popular here is definitely not a quick song, even if Chen Fei'er came on stage, he would not get much applause.

Because she sings sweet songs, and the audience at 72h likes rock, jazz, r\u0026b, rap and so on.

The audience at 72h is very demanding, and it is not easy to get their approval. If they like it, they will shout and applaud, and if they don't like it, they will directly boo them off the stage.

There are often famous singers or bands who are booed to embarrassment at the 72h scene,

Lost face.

Therefore, when people in the circle receive this invitation letter, they will carefully weigh it.

Of course, those who are capable are not afraid and are willing to meet challenges, but if they are not strong enough...

Lu Xi asked, "Do you want to participate?"

After receiving this invitation letter, she deliberately found out about the 72h Music Festival on the Internet. She felt that the taste inside was not quite right, because Lu Chen was obviously not the kind of singer that the 72h Grassland Music Festival loved.

One of the purposes of the 72h Grassland Music Festival is to give opportunities to talented singers who are at the bottom and underground.

Of course, like the Wandering Band, they are also very welcome.

Lu Chen smiled lightly and said, "Why not?"

He knew about the Misheng Open-air Music Festival when he was in junior high school, and he was very yearning for it.

Now that the other party took the initiative to invite him, it just happened to fulfill his childhood dream.

As for other people's concerns...

Lu Chen really doesn't have to worry!

Lu Xi wasn't very worried either, since Lu Chen wanted to go, she wouldn't dissuade her: "Okay, then I'll reply to them."

Participation in the 72h Grass Music Festival is settled.

Lu Xi handed Lu Chen another piece of paper.

Thin A4 printing paper, with the latest ratings data of "Blue Life and Death" listed on it.

Haijin Satellite TV continued to broadcast the 17th and 18th episodes of this popular drama on February 5th and 6th, and scored 2.23% and 2.47% of the horror ratings respectively, continuing the previous miracle .

You must know that these two days are the eve of New Year's Eve. Normally, the ratings of TV dramas will generally drop. Not only was "Blue Life and Death" not affected by the New Year, but it rose against the market, which is really incredible.

As for Feixun Video, the total number of hits of "Blue Life and Death" has exceeded 2 billion, crushing all competitors!

The last two episodes of "Blue Life and Death" are the finale, which will be broadcast on the 13th and 14th.

Just in time for Valentine's Day!

Lu Chen wanted to laugh: "Is this really good?"

Lu Xi knew the ending of the story, she thought about it seriously, and then smiled: "You will be scolded to death!"

Lu Chen said: "Maybe, but I think many people will remember this Valentine's Day."

A smile spread across his face.

More or less evil.

"correct..."

Lu Xi said: "Shanhai Publishing House, Qunwen Publishing House, and Jingdi Publishing House have all come to contact me, hoping to publish the novel version of "Love in Blue Life and Death". The conditions given by the three are not bad."

"There is also the Color Impression Comic Club, which wants to obtain the right to adapt the comics of "Blue Life and Death Love"..."

"and also..."

The ratings of "Blue Life and Death" have broken through the phenomenal level, the number of viewers and fans is increasing, and a popular IP is rapidly taking shape. Naturally, various organizations want to obtain IP expansion rights from Lu Chen Publishing House.

Novels and comics are just some of them, and they also represent huge profits.

Lu Chen thought for a while and said, "You can figure out how to handle these two copyrights. Whoever gives the most will give it to whoever. We can put the novel together with the publishing house online for crowdfunding, and there will be a few more package versions."

The novel version of "Blue Life and Death" he serialized on his blog ended after two-thirds of the content was published, leaving room for physical publishing in advance, and the use of crowdfunding will undoubtedly increase sales.

Lu Xi originally estimated that "Blue Life and Death" could bring about 15 million profits to Lu Chen's studio, but now it seems that it is still greatly underestimated. The market's enthusiasm for IP means more benefits.

"Well, I see..."

Lu Xi wrote it down and said, "Don't forget to prepare for the event on the 14th."

On February 14th, which is Valentine's Day, Lu Chen will attend the opening ceremony of Senqi's flagship store in Beijing.

He signed a one-year endorsement contract with this clothing brand, and he had to participate in such an important event, and Senqi Clothing will also launch their new couple sportswear on the same day, and Lu Chen will be the model.

As a singer, Lu Chen must sing on the spot, because the day is special, song selection is very important.

Lu Chen smiled and said, "I won't forget it."

He had already thought about what song to sing that day, so he needed to prepare in advance.

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