A few days after the release of "Virtual Life", the voices on the Internet hoping that the EX generation will release the multiplayer mode as soon as possible are getting louder.

"Mr. Xia, the number of daily active users of many of our games has dropped by about 5%."

The player base of Tianji Entertainment is in the hundreds of millions. The daily active players of "Star Wars" are about 500 million, and a 5% decrease means a loss of 25 million daily active users.

It is foreseeable that once the multiplayer mode of "Virtual Life" is launched, they will be greatly impacted.

"President Xia, what should we do?"

"Let me think about it." Xia Zhe commanded while pondering, "Don't think too much, hurry up and make "Darwin's Survival Evolved"."

After giving the order, Xia Zhe went back to the office to think carefully, and felt that some extraordinary measures should be used in extraordinary times.

The official recommendation of Star Entertainment and the interview column of the game media are the main promotion methods before the game is released.

Especially Star Entertainment, as a promotion, purchase and exchange platform for reviewed works under the Supervision Committee of Star Entertainment, basically covers all players, and its recommendation effect is beyond doubt, fully meeting the publicity needs of first-tier companies.

If a small studio can get the recommendation of Planet Entertainment, it means that the quality of the game work has been recognized by the audit department, and they can wait to count the money.

Such a system and player habits have resulted in few manufacturers launching high-cost and long-term advertising.

"This model is a bit healthy and needs brainwashing. It's time to show the real technology. Let's try the water with "Darwin's Survival Evolved" first."

Xia Zhe intends to let the EX generation feel the fear of being dominated by "starting with a kun, leveling up depends on swallowing" and "European scum".

The game advertising must be a work that has passed the review, and the eight planets have been advertising for a long time at the same time, which is not a small investment. Before Xia Zhe went to the planning department, he came to Lengqin's office.

As soon as he entered the room, Leng Qin said helplessly, "Don't keep running towards me during the day!"

Xia Zhe asked in surprise: "What do you mean, you don't welcome me?"

"I have a lot of things to do, look..." Leng Qin showed him the documents on the light screen that she needed to review and the full schedule.

"It's very busy, so my appearance can relieve your stress. Always staring at the screen is not good for your eyes. See if I can improve your eyes. Sitting all the time is not good for your cervical spine and shoulders. I can help you." Rubbing." Xia Zhe ran behind Leng Qin, pressed his shoulders for him, then lowered his head and whispered in her ear, "If you feel that your chest is too heavy, I can also support it for you, protecting you in all directions without any dead ends. you."

"I knew you were coming, I don't want to work hard." Leng Qin was very angry, slapped Xia Zhe's restless hand, and asked, "What's the matter with you, tell me quickly."

Xia Zhe sat next to him and said earnestly, "I'm going to advertise the new game and see the effect. If the effect is good, I will also advertise the old game."

Leng Qin was a little puzzled: "Is there a lack of exposure for our company's games?"

Xia Zhe shook his head: "No shortage, my goal is to surround the EX generation in terms of publicity, we can't decide except for the official recommendation of Star Entertainment, and I am ready to fully occupy the advertising of other channels."

Leng Qin smiled and said: "It seems that "Virtual Life" puts a lot of pressure on you, you can do it if you want, you can decide on this matter yourself, and you don't need to come to me to discuss it."

Xia Zhe explained: "Such a large expenditure, am I afraid that you will suspect that I am doing bad things outside!"

"You dare!" Leng Qin fiercely raised his fist, looked at the time, and began to push people away, "Okay, you hurry up, there must be enough money in the company account, you can figure it out."

"Come on, give me a kiss before I leave." Xia Zhe leaned over.

Leng Qin knew whether to kiss him, Xia Zhe would definitely not go away, grabbed him by the neckline, pulled him towards him, half-kissed and half-bited his lips: "Satisfied."

"Let's do it." Before Leng Qin could clean him up, Xia Zhe slipped away like an old man.

Watching him slipping out of the office, Lengqin snorted softly: "Annoying!"

Talking annoyingly, the smile on the corner of his mouth couldn't be hidden.

Xia Zhe went to the planning department to chat with the manager of the planning department for a long time. This time, the advertisement launch will occupy most of the media channels suitable for game advertisements at the same time.

At that time, advertisements for "Darwin's Survival and Evolution" can be seen everywhere, and the EX generation wanted to promote it only to find that the appointments for media interviews and headlines are full. Don't be mad.

"It's money!" Xia Zhe was in a good mood. If he needed celebrity endorsements, he would be very happy if he could find a few from his company, or simply ask Mora, who is as popular as the first-line, to help him. killer feature.

"Hi everyone, I'm Yaoyao Leng..."

Xia Zhe even thought out the lines for her. Thinking of this, he decided to say hello to Mo La first.

Because some celebrities have other schedules to go these days, the recording of the last few episodes of the variety show was suspended, Mora was fine, and Dong Shaochen was not at No. 8 star, so he ran to Sun Feng.

Mo La is also very familiar with Sun Feng now. Sun Feng has improved the new generation of the shuttle engine and is testing it.

He was a little surprised to see Mo La and Xia Zhe coming one after another.

Xia Zhe compared himself to Zhuge Liang, took the two cobblers together to drink tea and had a small meeting, and briefly described his plan.

When Sun Feng heard it, he clicked his tongue and said, "How much money does this cost? We may not spend so much money on Flash advertising for a year. Can we get back the cost?"

Xia Zhe said generously: "I don't plan to pay back the money. It's fine if I can delay the multiplayer mode of "Virtual Life". I will expand my strategy next year."

"You are really ruthless, and the EX generation will be disgusted by you at that time!" Sun Feng sighed, he knew the money-absorbing ability of the Skyrim game department, and the income from giving up a new project can overwhelm competitors, which is obviously worth it, " As long as you can use this trick, our Flash is not so tricky!"

As soon as he finished speaking, Mo La next to him asked suspiciously: "Does it really need to be so troublesome?"

Xia Zhe and Sun Feng turned to look at him: "What's your opinion?"

Mo La said solemnly: "Can't we just buy the EX generation directly?"

"Pfft!" Xia Zhe and Sun Feng just took a sip of tea and sprayed it all on Mo La's face.

"Hey!" Mora protested, running to wash her face.

Just as Sun Feng wanted to complain to Xia Zhe, Xia Zhe mumbled thoughtfully, "It seems to be a solution, why don't I go back and talk to my wife now?"

Sun Feng: "..."

Obviously he is also a rich man who has been rich for several generations, so why does he feel both mentally and physically uncomfortable!

How much would it cost to acquire the EX generation? Do you really need to think about this unreliable plan? Why do you still think so seriously.

Just as Sun Feng was thinking, he saw Xia Zhe thumping his fist into the palm of his hand: "Well, let's use it as a backup, let me talk about it first."

At this time, Mo La had already washed her face and came out. After hearing this, she said happily, "I'll just say it!"

(д)b

Xia Zhe gave him a thumbs up.

Sun Feng: "..."

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