In the conference room of a construction company, Tang Xiaochuan signed his name on the contract, put away his pen and handed the contract to Fang Yuan.

Fang Yuan took a look at the contract and signed her name. The contract was in triplicate, one for the construction company, one for Tang Xiaochuan, and she kept the last one.

Tang Xiaochuan put the contract into his bag, got up and stretched out his hand to the manager of the construction company opposite: "Manager Li, congratulations on our happy cooperation! But I'm ugly to say that the construction must be carried out in strict accordance with the contract and drawings. Use high-standard cement with a grade of more than 600. The sand, gravel and steel bars must also meet the standards and requirements. I will hire a professional supervisor to supervise the construction throughout the process. After the construction is completed, there will be a professional inspection structure for inspection. Let's meet in court for the requirements in the contract!"

The manager quickly said with a serious face: "Mr. Tang, don't worry, we are a formal construction company, and the qualifications are here, and we will definitely carry out according to the contract and drawings!"

After Tang Xiaochuan and Fang Yuan left, a staff member walked up to the manager and said, "I'm just wondering, a rural building should use cement with a grade of more than 600, hire a supervisor to supervise the construction, and find a professional after the completion of the construction." Inspecting the structure and inspecting the quality of the building, he thought his house would become a landmark building in the countryside? It’s not building a cross-river bridge or a century building, why use such high-grade cement?”

The manager asked solemnly, "He thinks his house can last for three hundred years, can't he?"

The staff shrugged: "Then I have nothing to say!"

"Call the engineering team immediately and start tomorrow. Time is tight and there is no delay!"

"Okay, I'll arrange it now!"

Two days later, Tang Xiaochuan was in a meeting with the executives of Daisiya Company when a phone call came in. He took out the phone and saw that it was the old man calling.

"Wait a minute, everyone!" Tang Xiaochuan got up and walked out of the meeting room to connect the phone: "Hello, Dad!"

"An engineering team came to our house, and they said you found it. What are you doing?"

Tang Xiaochuan said: "I found them, of course they are here to repair the house!"

"Repair the house? They are going to demolish my house!"

"Tear it down first and then repair it! They will build a prefabricated house for your two elders first. Your two elders will live in the prefabricated house first, and the things in the old house will be discarded. Throw away what should be thrown away!"

"You... I don't care, the house can't be demolished, so hurry up and let them go!"

Tang Xiaochuan said: "Dad, I can't get out. I gave all the money, and they won't refund the money. If you let them get out, our money will be in vain!"

"You...you Tang Hanchen, you have learned how to cut first and then play, so you are cruel!" The old man was very angry.

Tang Xiaochuan hurriedly comforted: "Dad, don't be angry, as the old saying goes, if you don't get old, you can't get new. Our old house has been lived in for more than 30 years, and it's still an adobe brick house with cracks in the walls that are as wide as your fingers. It has long been unsafe, and the village cadres called me every now and then to urge me to tear down and rebuild. We can't make the work of the leaders difficult, right? Besides, the new house was built, and it looks comfortable, You also have light on your face, don't you?"

"...Okay, okay, just waste the little money in your hand, I can't control you, you can do whatever you want!"

After hanging up the phone, Tang Xiaochuan couldn't help but shook his head and smiled wryly.

After a while, he calmed down and walked into the conference room to sit down again: "What did you say just now, let's continue!"

"Okay, Mr. Tang!" The sales director agreed, and nodded to a girl next to him.

The girl pressed the remote control of the projector, "Bosses, please look at the big screen. This is the first episode of The Voice of Huaxia the night before yesterday. Now it is an advertisement for two products of our company...you can watch it See the live effect”

The advertising time is not long, only ten seconds, but because it is an exclusive title, and the host broadcasts it specially, the effect is different. The inner packaging of these two products of Desiya uses crystal bottles, and the shape of the crystal bottles is The design drawing is from the future, with a strong sense of technology and art, and it is very attractive for inner packaging.

After seeing the effect of the ad, all the bosses in the office couldn't help but nodded. They felt that the ad was shot well, and the words of the ad were well written, making people want to buy it and try it.

Su Yang asked: "The first advertisement was broadcast the night before yesterday. What is the ratings of this episode of The Voice of China?"

The manager of the advertising department said: "The data given by the organizer is 2.837%. We also checked it. This is not much different from the data given by professional companies. It is similar to the ratings of the first episode of last year and the year before last!"

Tang Xiaochuan asked: "Have you got the statistics for yesterday's sales?"

The sales director opened the folder, looked at it, and said, "It's out. A total of 4,329 bottles of No. 1 facial cream for women and 2,632 bottles of No. 1 skin cream for men were sold at the counters of stores across the country yesterday!"

Tang Xiaochuan calculated in his mind, nodded and smiled: "Yes, the advertising effect is not bad. A total of nearly 7,000 bottles were sold on the first day, and more than half of the advertising fee in this country has been earned back! With the effect of our products, using People who have experienced it will definitely be fascinated by its effects. These are our long-term customers. While trying to win over these old customers, we also need to develop new customers. There are still many rich people in our country! We need to further improve on the Internet. Increase advertising efforts, don't be afraid to spend money, first make your name famous and then talk about other things!"

"Okay, Mr. Tang!"

Tang Xiaochuan asked again: "What about physical advertisements?"

The manager of the advertising department said: "We have customized 3,200 huge physical billboards, which will be put on shelves all over the country at the same time in three days! Dozens of mainstream newspapers, entertainment newspapers, and sports newspapers in all provinces of the country have adopted the whole billboard. There are huge advertisements, and they will all be promoted tomorrow!"

In the following period of time, Daisiya Cosmetics Company's advertisements were overwhelmingly publicized all over the country, and people across the country were bombarded with waves of advertisements every day.

When you go to work in the morning, you can see in-vehicle TV advertisements on the bus and subway, and you can see huge advertisements on the roadside on the way. Watching TV and playing with mobile phones at night, I almost have to be bombarded by advertisements several times, all of which are cosmetics advertisements of Desia Company.

The changes in the men and women who used the new cosmetics of Desia Company were quickly noticed by themselves, so they spread word of mouth to their friends and friends around them, and the people around them also quickly experienced the changes in them. In just ten days, the effect was a chain reaction big bang.

The sales of Daisiya's new products began to rise linearly. Although these two products are expensive, the effect is not generally good, especially those rich women who love beauty don't care at all, even if many ordinary office workers see it. As a result, he gritted his teeth and spent more than a month's salary to buy a bottle.

There are also many people whose wages are not high, and they all live frugally, even spending two or three months' wages to buy a bottle.

After one month, the total sales volume of the two new products has reached more than 465,000 bottles. The effect of advertising has begun to weaken, but the reputation has been spread. The advertising time of some channels has not yet ended, and it is still continuing to play effect.

In the following time, although the sales volume will definitely decline and initially stabilize, but according to the company's advertising department's estimate, the monthly sales volume should be maintained at between 220,000 and 350,000 bottles. The effect is gradually being discovered by more people, and sales should continue to rise.

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