Ace Hollywood

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When Oscar came to the 81st awards ceremony in 2009 and celebrated his 80th birthday. (Baidu search is the fastest and most stable update) .T. Entertainment periodicals and media all over the world have exhaustively reviewed how much this world-famous glory has worth remembering over the past 80 years. Marlon Brando, Gold The Times, Hollywood First Ladies, the Shakespeare in Love controversy, Daniel Sandler, and more. When they mentioned the 78th Academy Awards in 2006, they commented that it was "dull" - the broadcast of the entire award ceremony, amidst the huge controversy about whether Daniel should win another Oscar, only gave Three and a half shots of Daniel.

At the beginning, the host Jon Stewart jokingly commented that "Crash" has many well-known actors participating-the film won the best picture later, "I'm not sure who among the many actors in the audience did not appear in "Crash", But I'm sure they can't afford Daniel Sandler." The camera gave a close-up of Daniel with a slight smile. Afterwards, when Rachel Weisz won Best Supporting Actress, she spent half of her 45-second thank you speech expressing her gratitude and praise to Daniel: "Without Daniel, I'm not sure I would have An opportunity, but I know that without Daniel, I would not be able to use all my spirit and soul to create this impressive image. Daniel's performance is like a long whip in the hand of a coachman , Urging me to come up with a better, better performance..." During this 20-second long thank you, the camera swept over Daniel again, this time it was not a close-up, Daniel and the people on both sides of him were swept in, But he is in the middle of the picture.

The third and final shot for Daniel at this year's Oscars was not when the best actor was taken away by Philip Hoffman, but when An Lee won the best director before that, thanks to Daniel . This is surprising, "In addition, I would like to thank Daniel Sandler. I can't say too much due to the time limit, but his support has helped this work, thank you", perhaps thinking that the audience wants to see Daniel Sandler surprised look, so they gave Daniel a close-up again. But disappointingly, Daniel didn't show any more emotion. Just the right amount of applause and smiles.

Next, when Hilary Swank presented the best actor, the camera showed close-ups of the other nominees. In the end, it seemed that due to lack of time, Daniel was not shot, but directly aimed at the big screen, which included The head portraits of the nominees including Daniel—Since then, Daniel has never appeared in the broadcast screen again, whether it is Philip winning the award or the standing cheers after "Crash" won the award.

what happened?

Daniel left temporarily?

Anyone with a little knowledge of TV broadcasting will understand. With a 3-second delay, it's perfectly possible to do that, joining Daniel in the middle of the award show and leaving. They can use previous material to switch occasionally to create the illusion that Daniel is still there-but this operation is bound to not be used much. The audience is not stupid,

If it appears ten times, six times it is the same expression. In the same posture, everyone knows that there must be something wrong.

It's a reasonable guess.

However, Daniel soon denied this speculation on his personal F2F.

"I enjoyed the whole night of awards, whether it was Rachel when she won, or Ann Lee when she won. I was there to congratulate them all. Congratulations to all the winners, it was a fantastic night."

But he did not give any response to the broadcast, and his agent Cusa, public relations executive and spokesman Trevor did not respond to media requests for comment.

Things escalated rapidly.

No one pays attention to the new best actor and queen, Philip and Felicity. The former has nothing to say, but the latter is a home run for the Golden Globe and Oscar for the first film. But they didn't get much attention. The two may be the saddest couple among the previous Oscar winners and actresses.

"Daniel was only given four shots with 'defying the power', yes, you heard that right, only four, yes, Daniel, Daniel Sandler, one of the most outstanding Hollywood actors of this century, the icon of Hollywood He received the most disrespectful treatment since he entered the industry. He invested in and starred in "The Immortal Gardener", which won the three awards of Best Supporting Actress, Best Soundtrack, and Best Editing. Won the Best Animated Feature Film "Wall-E" was invested and produced by him. Their winner and the winner of the best director, An Lee, all mentioned him after the thank-you speech-but even so, he was indeed only given four shots.

If we rule out the small probability that the broadcasters have personal grudges against Daniel, then maybe the only explanation is madness.

It is impossible for them not to know how many people in the audience in front of the TV want to see Daniel Sandler. Do they think the controllers of the family TV are those middle-aged parents? No, it's impossible not to understand this. On Oscar night, the most interested in red carpet fashion and star power are the female members of the family, and most of these people have long coveted Daniel. I think Nielsen's statistics also tell this point, 25.5% of the viewing share, 33 million viewers-this figure tied the best picture of "Chicago" in 2003. Don't think of it as an honor, in fact, the 75th Academy Awards in 2003 was the lowest-rated one in nearly 20 years. However, what we need to know is that it was the time when the Iraq War broke out-everyone was immersed in a strong development atmosphere, and this year, the reason was that Oscar chose a group of nominees without box office, and the only box office superstar excluded from the shot.

Exactly why they acted like this, I am afraid that no one except them knows. "

"USA Today" published this report on March 6, and almost all major media such as "Washington Post", "Chicago Sun-Times", "Chicago Daily Tribune", "New York Times" and "Los Angeles Times" will This method of strength is aimed at the target. In the list of winners, the new best actor, actress, and best film are all on the bottom.

Until two days later, on March 8, TV, which was considered to be silent to the end, issued a public statement on its official website.

"As for the discussion caused by the 78th Academy Awards ceremony on March 5, our response is that we have completed the work in accordance with the normal broadcast procedures. There is no special intention or arrangement. Regarding the audience's criticism, we I will sincerely accept it and learn from experience in future broadcast activities to do better."

This is a short response. No explanation of what happened or why it happened. I just insisted on doing a very normal thing - after all, there is no rule that which star must be given more shots. In fact, most stars can't get three and a half or four shots. This, of course, did not satisfy the critics.

"Everything is fine? Are you sure the doctor who examined you is licensed to practice?"

"It's really tough, you will see the price of reckless behavior."

...

This wave of controversy. Completely suppressing the previous discussions about Daniel winning or not winning the award, Philip Hoffman's victory. Did not bring too much regret to Daniel. First of all, he was originally considered to be the least likely to win an award. Even if the Golden Globe Award, the Directors Guild and the Screen Actors Union's three best actors pushed him infinitely closer to his third Oscar winner-but infinitely closer often means "A very regrettable failure".

These Oscar judges include all aspects of this huge Hollywood ecosystem, and they have their own set of balancing principles. Anyone who wants to subvert the rules and change the ecological environment will be hindered by them-this is related to them. interests, and are inherent. So I won the Oscar after just two years. is unacceptable to them.

The "New York Times" called Daniel "the most likely and least likely nominee" on the eve of the Oscars. This is the reason. According to acting skills, performance, popularity, box office appeal, etc., he may be the most deserving of the award. of. But according to the habits of the judges, it is completely impossible for him to win the award. "I think the Oscar judges would rather give this award to Heath Ledger to encourage another young man whose acting skills are not yet in place, and would not be willing to hand over another statuette of the best actor to Daniel Sandler."

That's why Daniel's PR team. In the end, there was no activity for the actor.

It seems that he gave up competing for this award early.

Many people in the industry know this well. When they are running for the awards, it will be much easier without the strong opponent led by Trivor. The judges may lose some interest. But also a sigh of relief. Now, even though they didn't vote for Daniel Sandler, at least their relationship is at the level it was before. If they reject Trivor, as individuals, they may have a lot of worries.

But there is a point behind this matter that they don't know at all.

Daniel planned this thing.

When they decided to give up the Oscars, they started doing this.

this time. Instead of trying to plot against them, they partnered with the Disney Group. Although the Oscar Awards Ceremony is a live broadcast with a delay of a few seconds, as a major annual task, it is obviously impossible to bring about the current result by bribing specific staff. Three hours of live broadcast, one hour of commercial breaks, and a total of four hours of rebroadcasting are enough for any reaction.

Accepting Daniel's cooperation invitation is that they can really get a lot out of it.

F2F and MB decided to negotiate broadcasting rights with them—in other words, these two huge online social media will not directly negotiate broadcasting rights with Academy Academy, but will provide services for website users from the broadcasting signal. There is indeed a huge bug in it. When signing the contract with the academy, social media has never been in the first place, and the right to broadcast on the Internet is even a false proposition. So no one would have thought of adding an exception clause for online broadcasting rights in the contract.

This means that they can consider themselves authorized to provide rebroadcast signals - but require user approval. In other words, F2F can also directly contact the academy and obtain the authorization of the network broadcasting rights. After all, in the contract with the academy, it is written about the TV broadcasting rights-does it include the use of TV broadcasting signals for social networking? Network, this is a blind spot, maybe when the two parties intend to tear their faces, they can resort to law.

However, the multi-million-level income will not break their long-term cooperative relationship with each other, but it is attractive enough-not only the income, but also the promotion of the brand in the newly opened audience field.

Need to embrace the times, F2F gave it a chance.

And, for Oscar, it's a good chance to avoid being a target. Although they are not too worried about this, no one wants to host an awards ceremony that is full of bad reviews.

As for why Daniel planned all this, the first point is that there is no loss for him—less appearance on TV, he has already found it in newspapers and the Internet, and he also avoided Roy Stein’s previous provoked controversy. Of course, the most important reason is the new awards in the public selection category based on social media big data that he planned to organize.

Which award does not want to be involved with Oscar. The four affiliated companies of Plutos, F2F, MB, Lnkeln, and Myspae, will announce in recent days that during the awards season next year, the first "Golden Eagle Award" for the script - the name "Public Choice Award in the Social Age", the logo represents this For the group's ambition, the trophy will be a gilded bald eagle, a symbol of the United States. In the end, neither Google nor Yahoo opted in, and Daniel simply limited them to his own social network empire, although this may undermine the degree of authority-but he will not participate in all awards himself, and is committed to the Internet through the Internet. The award selection of data technology will also avoid the worries of internal manipulation, and the winners in data will often be very intuitive on social networks.

Lnkeln and Myspae are not controlled by Plutos, but Daniel, who is familiar with their development prospects, cannot give up this opportunity. Due to the advent of social networks, Plutos’ efforts to hold shares have not been achieved, but in the two companies respectively Holding 35% and 40% of the shares is enough for them to become members of the Plutos social system.

It is certain that the news of the Golden Eagle Award, coupled with this hugely influential controversy, will maximize everyone's interest and enthusiasm for this award.

And this new award, which does not coincide with the Oscar, will not harm the Oscar itself.

It's just that Daniel's actions, of course, further exposed his ambitions to the eyes of the top figures in the industry - trying to create and control the power bonus that an influential award can bring, everyone understands.

"To be honest, I love the Oscar winner's statuette more."

Daniel said this while talking on the phone with Robert Iger, CEO of Disney, the largest shareholder. (To be continued. If you like this work, you are welcome to vote for recommendations and monthly tickets. Your support is my biggest motivation.)

PS: good Monday