Ace Hollywood

Three hundred and fortieth chapters narrow vision

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"This is a very clear question. The seat of MPAA cannot be inherited through acquisitions. Since MGM Pictures has been acquired, it shows that it no longer has influence on this industry. In other words, That is to say, you should no longer get the position of MPAA. Please search online () to see the most complete! The fastest-updated novel.” Brad seldom behaves so aggressively now, he always seems to have a plan in mind, which is also the reason why every big producer The usual behavior of factory leaders. In Hollywood, they are the most powerful, and as long as he is still in position, he is a pivotal figure. Therefore, Brad's anomaly this time clearly shows that he attaches great importance to this issue now.

He was meeting with Mike Linton and Robert Iger.

One is Sony's CE, and the other is Disney's CE. They are well-known as Daniel's two rivals.

Brad chose to stand out on his own. The most important consideration is to bring Sony Columbia and Disney into his camp. As long as the three of them are in harmony, then Universal, which has a good relationship with Daniel, and Fox, which is cooperating, include Warner, which has just reached an agreement with MGM, only needs to win another one. The MPAA adopts a majority mechanism when deciding on affairs, and as long as four parties agree, the agenda will be passed. In other words, as long as the three of Brad reach an agreement, it is basically enough to achieve the goal. Brad believes that if the three of them agree, there will definitely be a fourth company that will restrain MGM from joining. What's more, if today's meeting If it goes well, he will also contact other studios.

The MPAA is a relatively loose environment, and it has not been endowed with a lot of coercive powers. Generally speaking, it is used as a high-level coordination occasion. Large studios often have unified interests. The most direct , Such as curbing independent film studios, lobbying Congress for policies, making friends with members of parliament, dealing with industry scandals, etc. These things need to be coordinated. But it's hard to say. This mechanism can require a certain company to act in accordance with certain rigid rules. Everyone has a large consortium behind them. Compared with the MPAA, those consortiums that have surpassed industry restrictions are the forces that determine the direction of these studios.

But the core seat of the MPAA has been the difference between a studio from retail to big over the years-although he has hardly changed, so generally speaking. The biggest names in Hollywood have never changed.

So, even without considering the practical significance. The MPAA seat is also an interest that MGM cannot give up.

Basically, it can be said that with this seat, MGM is the top seven. Without this seat, MGM has become a subsidiary company of the film industry-a subsidiary company of an independent studio. From the perspective of many intangible important interests such as company reputation and industry status, there will be significant losses.

This is also why Brad takes the knife from here.

Mike Linton did not speak,

He just stretched his brows and stared at the pen in front of him.

As the CEO of Sony Pictures, he understood that the acquisition of MGM failed. The blow to Sony's entertainment department is very big. Sony is of course a giant in the field of consumer electronics, but the company's top management has been trying to let the entertainment department occupy more of the copyright, not just a supplement. Buy MGM, get its movie library. It is an important move for Sony to make the film source controlled by the entertainment business department account for about half of the total Hollywood film source. Sony hopes that through this action, the entire entertainment sector will be invigorated in one fell swoop, and the company's profitability and market share will be increased through the scale effect . Viacom had even reached an agreement with Sony before. Once Sony's acquisition is successful, a paid movie channel will be specially opened for Sony and MGM movies. This action is almost pioneering for Sony.

It's a pity that the film industry's intrusion eventually made Sony fall short.

Obviously Brad Gray understands a little bit. Otherwise, he wouldn't be so determined to invite Mike Linton, whom he was not familiar with.

However, as far as Mike is concerned, the defeat in the acquisition case does not mean that Sony will declare war with MGM, or the film industry.

Sony has entered Hollywood for more than 15 years. In the past 15 years, the strategy they have pursued is not to drive away tigers and wolves in Hollywood, but to follow the ecological balance that Hollywood has achieved for decades. They thought it would be better for Sony overall, and in fact, they did pretty well.

Therefore, MGM's acquisition by the film industry did not fundamentally break this balance, which means that Sony does not need to do more. After all, there is also cooperation between these companies, not to mention Daniel's extraordinary status in Hollywood at this time. Sony may not necessarily invite him to cooperate, but it is unnecessary to offend him and cause trouble.

Everyone should try to keep the situation in the professional field.

Whether it is competition for movie box office, company acquisitions, competition for excellent scripts, etc., they are all competitions in the professional field. According to Brad Gray's meaning, this kind of competition has completely changed, extending from the professional field to other parts.

Mike Linton, including the entire Sony Corporation, clearly needs to think about this issue.

"Even if what you say makes sense, why do we need to ask MGM to play by the rules?" Robert asked bluntly, "We are not a federal court, nor a police force. MGM has a seat in the MPAA. And now you say that logically it should give up this seat now. Yes, maybe you are right, but where is the interest for us to urge this matter? I can’t see it. I don’t know after MGM left the MPAA , Will Disney’s movies get more box office, will they win more Oscars. I don’t see a clear relationship between the two.”

Robert is obviously very direct.

Yes, where is the benefit?

The disadvantages of doing this are very obvious. It will completely offend MGM, the film industry and Daniel Sandler by deteriorating the benign competition. But where is the benefit?

The symbolic meaning of the MPAA is of great significance to MGM, but MGM's loss of this meaning does not have the same major benefits for Disney and Sony.

Of course, Brad knew that his proposal would not be approved very smoothly. If it was replaced by putting pressure on the market regulators to bankrupt the plan of MGM being acquired, he believed that there would be more willing people. But at that time, no one had any intention of doing that, because the acquisition involved too many interested parties.

But even so, Brad was deeply surprised by Mike and Robert's attitude.

"You should be able to see, in the long run, how much it hurts MGM to drive them out of the movie industry. And our competitive relationship with MGM is consistent, and they are weakened, so Wouldn't it be obvious that we would be enhanced?"

This time, Robert Iger also remained silent.

This meeting obviously did not achieve Brad's intention.

But that didn't stop him from raising the issue at the MPAA caucus.

December 14, 2005. With only 10 days to go before the Christmas break, the MPAA held its last caucus meeting of the year in Los Angeles.

All the CEs from the seven major universities attended the meeting.

Although some of them were dismissive of Brad's actions. But I am very interested in observing this storm.

The chairman, Christopher Dodd, is a former California senator with a deep political background. This annual meeting has many topics. For example, the MPAA made great efforts to ban the two large sites lkrrens and elerrens that provided BitTorrent servers through litigation and behind-the-scenes operations. The debate on copyright protection and Internet freedom has never stopped, so this A little, for the MPAA. It's really not easy.

After many years of work.

The CEs of the seven major studios held a closed-door meeting, which is also a routine arrangement every year. Generally speaking, the bosses will chat, kill two or three hours, and then submit their will to the management through the MPAA staff to obtain results that are biased towards themselves. after all. Letting the bosses put their sleeves on their own is often not effective. They understand the strategy and development of the entire company, but they don't necessarily understand the corners and corners.

But this time, there is obviously something special.

Before the meeting started, there was news. Some want MGM's core seat in the MPAA removed -- because it was bought.

Chairman Christopher and Vice Chairman Michael O'Leary, the two top executives of the MPAA, are of course well aware of this, but even though they play an important role within the MPAA, they lack a say in this matter. In the end, it is only the seven major studios, including MGM itself, that decide whether MGM can continue to remain in the core seat of the MPAA.

"Do you think Brad can make it?"

Michael and Christopher were discussing the agenda, and some consensus reached before, Michael asked suddenly.

The movements of Christopher's hands paused, but his tone was very calm, "Impossible."

"Why?" Michael frowned. "To be honest, Brad is right. Core seats cannot be transferred through acquisitions."

"It's not something we can decide."

Michael shrugged his shoulders, "I know, we are just managers, and the real decision makers are all in there."

"They're all in there?" Christopher smiled disapprovingly, "That's not necessarily the case, the most important person who decides this matter is not in it."

"Huh?" Michael was taken aback, but quickly reflected, "You mean Daniel Sandler?"

Christopher simply put down the things in his hands and looked at Michael O'Leary, "Yes, the most important person is Daniel Sandler. If the boss of the film industry is not him, MGM may not be able to keep itself today. position, but now that MGM’s new boss is him, then there will be no accidents. You have to know that the most important purpose of the establishment of the MPAA is not to grade movies, but to target the outside world, including Congress, and Including foreign markets, this is the most important mission of the MPAA, which is why I will serve as the chairman."

Speaking of this, Michael of course quickly understood.

Daniel Sandler's international influence and political background are crucial to the MPAA. To give a very simple example, for example, MPAA found a pirated film and television station in a certain country that can illegally provide Hollywood movies, so they need to protect their own interests. Going to the country concerned to sue directly was a way at the time, but it was extremely stupid and basically useless. The most effective way is to use the US trade department to put pressure on the countries concerned and negotiate, asking them to provide assistance in these matters.

Although in the face of some big countries, these negotiations may not be immediate, but if you persist, there will always be a day of change.

In this process, the MPAA needs to fully mobilize its own political resources. We must know that the fields involved in the exchanges between the two countries are very complicated. The MPAA requires the government to put pressure on the field of film and television intellectual property rights. The retail industry may ask the other party to open up the market. NG organization's demands and so on. Even the United States cannot make a long list and tell other countries that you should do it one by one.

Between countries, interests also come first. If the United States wants to gain something, it must pay the corresponding thing. If it asks the other party to improve in some areas, it must pay the price in other areas.

The MPAA must strive to be the former and not be part of the "price", which of course needs influential figures to push.

Daniel Sandler is such an influential figure. Although he is not coordinated with the ruling Republican Party, he has many friends in Congress. Daniel, who is in the fields of technology, entertainment, and social issues, has a wide range of friends. Among these CEs in Hollywood, no one can compare.

For this alone, it is impossible for the MPAA to kick MGM out. Christopher even suspects that if MGM is acquired by Sony, someone will take the initiative to mention the vacant seats to the film industry-although it is very difficult, after all, there is no film industry that MGM joins, even in terms of box office and profit. It is even better than Paramount, but it is still lacking in qualifications and influence. Although it is very coveted for Daniel's power, these CEs are unlikely to give up the representative significance of the MPAA core seat.

But after the acquisition of MGM, everything is not a problem.

Paramount is clearly short-sighted in asking this question.

Brad Gray may be an expert in business, but he still lacks a lot in vision. If it was Cheri Lansing who hadn't been promoted, he would never have made such a motion. It is even more impossible to contact other parties. It is conceivable that under the silence of Mike Linton and Robert, there will be a bit of contempt for Brad.

...

On the day of the caucus meeting, Daniel was not in Los Angeles. Although he returned to Los Angeles for this matter, after a brief exchange with all parties. He went back to school and rushed a few reports. Thanks to his name, although Berkeley's teachers and students are quite individual, facing such a super rich man and superstar, his classmates and teachers still gave him a lot of preferential treatment.

He completes team courses and communicates with teachers through e-mail and MSN, which of course requires more tolerance from the other party.

Otherwise, it would be a headache for him to complete this semester's study. (To be continued. If you like this work, you are welcome to vote for recommendations and monthly tickets. Your support is my biggest motivation.)

PS: Correction: In the MPAA, Sony only has one seat, and Colombia does not exist

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