Ace Hollywood

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It was the first time for Daniel to visit the Disney headquarters in Burbank, where the world-renowned great company started and became the most important player in Hollywood.

Group Robert Iger and Disney Pictures' Dick Cook personally greeted Daniel and his party.

This time, it was Daniel who brought the staff of Daniel Investment Department of DD Films on an official visit.

A bespoke Burberry suit in dark plush made young Daniel look more like a corporate executive than a superstar.

"Every time I see you, I always feel that we are really old."

"So you're going to tell me when I first got into Disney that you really don't want to see me, Bob?"

Robert let out a hearty laugh. Although they will complete an important negotiation today involving tens of millions of money exchanges, both of them are trying to create a more harmonious atmosphere-"Pirates of the Caribbean" just encountered an accident, if this At that time, there were conflicts between the main producer, the distributor, the second investor and the leading actor-it was really hard for the industry to believe that it would be a successful project, and it was hard for the audience not to feel awkward about the movie.

Visited Disney's exhibition room for two hours.

It was a really extraordinary morning, the animation characters that Disney has created in the past 80 years, and how the company has come to where it is today step by step. In 2001, the previous year, the founder of the company, Walt Disney, ushered in his 100th birthday, and Disney had some promotional activities in parks around the world.

Mickey Mouse, Donald Duck, Snow White, Dwarfs, Cinderella, Alice, Sleeping Beauty, Pooh—these are animated characters familiar to people all over the world. Their birth and development are displayed in this exhibition hall with the most original materials, such as all manuscripts. Image design process and so on.

"It's really awesome, it's all a badge of honor for Disney."

"I'm glad you like it here." Robert looked at these achievements and was quite proud.

After a short period of harmony, when the two parties sat on both sides of the negotiating table, the atmosphere naturally entered into a tense process-although the size of the two parties was so different, a large company with a market value of tens of billions and a company with a valuation of only over 100 million brat.

"Actually, Bob. I didn't expect to visit Disney's headquarters today. Because of the supplementary investment project of "Pirates of the Caribbean", there shouldn't be any disputes. After all, our contract is quite clear. The same we There is no shortage of funds to make this project more perfect." Daniel tapped the pen on the negotiating table periodically, which is a relatively annoying habit, "So.

I can't comprehend the wishes that Disney expressed to us. You want to be fully responsible for the supplementary investment of up to 38 million this time, so that our investment ratio can be adjusted from 2:1 to 3:22:1. In addition, you also hope to further increase this ratio to 4:1 through cash compensation. So, Disney now wants to eat the small with the big? Or should you think about it and buy dd directly? "

This request from Disney is of course rude, but this is the privilege of a big company, if the person sitting opposite is not DD, but Universal or Paramount. This discussion simply does not arise. Conversely, if the other party is not Daniel's company, then Disney may take tougher actions. after all. Today, Disney's expected improvement is mostly related to Daniel.

The amount of discussion on "Pirates of the Caribbean" in public spaces such as mb and imdb makes it one of the most watched works next year. And Daniel's temporary farewell has increased the value of this project.

"No, Daniel, we're just looking for a better solution." Robert still looked kind. "Don't think that Disney is encroaching on DD's power, it's not! For DD, an investment of more than 10 million yuan can completely open a new work. I remember that "Greek Wedding" only invested more than 1,000 yuan Wan, that's a good business that Disney is coveting too. Shouldn't dd continue to do this? More projects, more experience, more connections instead of throwing all the money into a big business with an uncertain future Project. These words come from my heart.

We will not estimate the proportion of investment equity owned by dd at this time based on the original investment. The valuation given by Disney is 45 million. The film has not even been produced yet, and dd has earned 10 million. Isn't this the most cost-effective Business. Even if we wait until the final accounting period, this project must earn us at least 150 million yuan before it is possible to bring such a large return to dd. What's more, Disney only requires that the ratio of dd be controlled at 20%, not lower.

You know, within Disney, only when it reaches 80% of the investment ratio can it be possible to give the best publicity and promotion treatment. The income can be satisfying. Calculated from this perspective, in fact, this will not damage your absolute income. 20% probably earns more than 33.3%, for dd. "

This is the rhetoric of a successful entrepreneur.

It sounded like Daniel thought he would be a fool not to sell.

"Bob, so is the message I'm hearing from you true? Disney's intentionally promoting Pirates of the Caribbean heavily, and you think it's valuable. Yet knowing that, you want Let dd give up what he should have. No bob, this is not how disney treats partners. If you have more confidence in yourself and me, dd can't join this project, you should know, How rare was the promise of DD at the beginning, we were willing to let Disney recover the cost in advance, and then start to get our own money back, this is the sincerity of DD, I don’t think you have ever seen a more sincere investor than this. However , Now when you think this project is profitable, you decide to ignore everything before and promote it with strength. Can I say it is a threat? Yes, it is a threat to us to give up our rights. I still can’t believe that this is a thing What has happened, I have always had such a good impression of Disney, and I have such great admiration for this great company."

This was the first time that Melissa, Ferguson, and the employees of Daniel's investment department saw Daniel sitting at the negotiating table.

His acting skills also come into play here. The Disney executives sitting across from him are his audience. He uses his tone, lines, micro-movements and expressions to successfully deduce an angry, disappointed, seemingly dissatisfied with "" A rookie boss who knows nothing about profit. He tried his best to let the "villains" realize that they are evil, wrong, and perpetrators who should have a disturbed conscience.

It's just that he didn't tell Melissa and the others that way before coming here.

His expression was relaxed, even smiling.

"Since Disney wants it, we have no choice but to give it. If we must persist until the end, perhaps this is the last deal. And if we offend Disney, we will not only lose one partner, but also gain a powerful enemy. So now The main goal is not to keep 33% of the shares, but how to sell them at a high price. This time, we have to kill them hard to enrich our cash pool."

With the accounts of "Greek Wedding" one by one, the money in the cash account of Daniel's investment department has been rising rapidly.

Moreover, "Greek Wedding" also earns quite a lot of income from peripherals. They authorized dozens of wedding companies to allow them to provide customers with authentic "Greek weddings" according to the wedding model in the movie plot. In addition, they also made a lot of money by authorizing dating websites. At the beginning of the project, Daniel hoped to be able to place advertisements on the website, but was rejected. As a result, now h wants to use the name of "Greek Wedding" to promote a new blind date project on the website, and he needs to pay dozens of times more than the original price.

The images of Daniel and Nia are also sold in figures. Although they cannot be compared with "The Lord of the Rings", with the guarantee of a huge number of viewers, the income is also very high.

In addition to these, the more orthodox income also includes the first round of TV broadcast rights sold for 3 million U.S. dollars, as well as the DVD to be released in early December. It has also become one of the most anticipated movies in the audio industry. The number of downloads is also quite high, and the episode "Eternal Love" broadcast when the movie got married has also become the most popular choice for marriage proposals and on-demand confessions.

Therefore, the first work in the film library of dd film will continue to harvest dollars for Daniel.

When Daniel said that he hoped that the cash bank would become more and more abundant, Melissa and others were quite puzzled. Daniel had no new projects recently, and it seemed that he really hoped to completely let go in 2004. It's kind of idiotic to take the money back from Disney and put it in the bank.

In fact, only Daniel knows that the global box office of "Pirates of the Caribbean 1" is only a little over 600 million, which is far behind the subsequent 2.3 movies. In terms of other income, Disney has a lot of ways to cheat dd's money, but now they want to curb Disney's greed, but they don't have enough ability.

Therefore, according to the estimate, he believes that in "The Curse of the Black Pearl", it is difficult for the investment department to get back more than 150 million yuan, and with the need to invest 10 million yuan, the total investment will be 46000 yuan. More than a million. Although the 300% yield is already high, it may not be fully recouped until four or five years later. For Daniel, this is not worth it, if you can get a good price combination from Disney, such as their expected 30 million + 20%, or 90 million to take all the shares.

But Disney's current 10 million + 20% is definitely not an acceptable solution for DD.

At the negotiating table, the "angry" Daniel stepped back and let Melissa lead the negotiation. Of course, Robert Iger also started to smoke his own Cuban cigars, watching his employees compete with the well-organized and indomitable woman opposite. Every profit. (to be continued)

ps: the third update, of course, there are