Good things don't go out, bad things spread thousands of miles.

This kind of news that is harmful to the health of consumers is very contagious.

So the news was only published in newspapers in a small city like Yunfeng City at first, but it quickly spread to other cities.

There are even more and more people doubting whether the clothes of Yunshu clothing brand are really harmful and poisonous clothes?

As a direct result of this news, the sales of clothes in Yunshu clothing brand's directly-operated stores dropped sharply!

Even if the clerks of the store go to explain to the customers one by one, saying that there is absolutely nothing wrong with their clothes.

But not many people believed——

It is the nature of most people to follow what others say.

Even if it is fake news, if it is said a lot, it will make people think it is true.

Kyoto, in the CEO's office on the top floor of the Langu Group headquarters building.

After Lan Shu listened to the secretary's report on the situation, she immediately asked, "Has the clothing department taken any measures?"

The secretary replied, "On the second day after the news was published in the newspaper of Yunfeng City, the regional manager of the clothing department contacted the lady who was said to be allergic to our clothes, wanting to check her body allergies and find That dress she was allergic to after wearing it."

"But the regional manager didn't find anyone, let alone clothes. The news seemed to come out of nowhere!"

Hearing the secretary's report, Lan Shu was almost certain that someone thought their group was not pleasing to the eye and deliberately came to find trouble!

Although the news is false, as long as their clothing brand issues a clarification certificate, the matter will pass.

But for many people who don't pay attention to this matter, the clothes of Yunshu clothing brand have caused people's allergies, and it has been spread to their ears. When they buy clothes in the future, they will naturally avoid this brand.

Anyway, there are so many clothes, it's okay not to buy Yunshu's.

This situation seems to be nothing, but in fact it will cause a lot of economic losses for their clothing brands!

Lan Shu was silent for a moment, and then asked the secretary, "Has the clothing department thought of a solution?"

The secretary continued to report, "The person in charge of the clothing department has contacted the quality inspection department to conduct a collective quality inspection of various styles of clothes, fabrics, and dyes in the factory."

"The quality inspection report is expected to come out in half a month, but within this half month, rumors may spread widely."

Speaking of this, the secretary couldn't help but sigh in his heart.

In her opinion, even if this matter is fake, the clothing department must suffer from this dumb loss~!

When Lan Shu heard that it was such a solution, she was quite dissatisfied!

"Call Yu Yuan over here." She said, already doubting the ability of the person in charge of the clothing department.

After so many years, the clothing department is no longer controlled by Liu Axing.

As the vice president of the group, Liu Axing has more important tasks.

The current person in charge of the clothing department is one of Liu Axing's capable subordinates, named Jiang Jia.

The reason why Liu Ah Xing recommended Jiang Jia as the person in charge of the clothing department was because Jiang Jia was very down-to-earth and meticulous in her work.

But now it seems that once there is a crisis in the clothing department, Jiang Jia's ability to solve it is too conservative to help the department resolve the crisis.

On the other side, Yu Yuan received the news, he came quite quickly!

Yu Yuan's office is downstairs, and it only takes a few minutes to go upstairs.

On the way here, Yu Yuan had already guessed why Lan Shu asked him to come.

After entering the CEO's office, he closed the door casually, and just as he met the boss, he heard Lan Shu say——

"Do you know the result of the clothing department's processing?"

Yu Yuan nodded, "Jiang Jia has nothing to say about her work ability, but she lacks adaptability."

Listening to Yu Yuan's words, Lan Shu understood that the relationship between Yu Yuan and the person in charge of the clothing department should be pretty good.

As a vice president, it's okay to speak up for your subordinates.

but……

"What do you think should be done?" Lan Shu asked.

"The way to deal with it is not difficult, leave this matter to me." Yu Yuan said.

"I will personally go to Yunfeng City to see where the news came out. Since the newspaper dared to publish the news, there must be information about the person who published the news. When the person is found, call the police and hand it over to the law enforcement team , should be able to find out soon.”

"Afterwards, the law enforcement team will prove that it is not difficult to reverse the word of mouth, but the group had better spend some money to carry out a wave of publicity for our clothing brand, trying to reverse the public impression."

Yu Yuan's arrangements are very appropriate, and they are the best solution to the current situation.

Lan Shu was very relieved about Yuan's ability.

Since Yu Yuan took the initiative to take over the matter, Lan Shu simply handed over the matter to him.

It's just Jiang Jia, the person in charge of the clothing department...

"Since Jiang Jia's ability to work is fine, let's forget about it."

"After the matter is over, you can discuss with Liu Axing and set up a public relations department for the group to deal with similar matters in the future," Lan Shu said.

Seeing what the boss said, Yu Yuan couldn't help raising his eyebrows.

"Similar things in the future?"

He seemed to think of something——

"Boss, don't you know who we have offended? This will happen again in the future?!"

Lan Shu couldn't answer Yu Yuan's question for the time being.

Although she didn't know who she had offended, as a large group with a multi-faceted business scope, there was still a public relations department.

And the instigator who created this incident behind the scenes, since he took action against their group, he will definitely not let it go easily.

Therefore, the establishment of a public relations department is necessary.

"Since we can't catch the thief for the time being, we can only guard against the thief first." Lan Shu said.

Yu Yuan had no objection to the boss's explanation, so he went to do it immediately!

But the facts proved that Lan Shu did not misread the wrong person.

Yu Yuan's work efficiency is very high. It took him only two days to find out who published the news from the newspaper office in Yunfeng City.

According to what he said before, he reported this matter to the law enforcement team, and asked the law enforcement team to strictly investigate the newspaper's false reports, and asked the newspaper to make this unsubstantiated news public.

Let the newspapers in Yunfeng City publicly apologize in the newspapers first, and then every newspaper in every city that has reposted and publicized the news must issue a clarification!

In this way, many people have actually become suspicious of the news that the clothes of the Yunshu clothing brand cause people to be allergic.

But how to make them trust the brand and continue to become loyal consumers of the brand depends on the supporting publicity of the group in the later stage.

Lan Shu's publicity was very simple. She directly contacted the TV station and proposed to make a public service advertisement.

The content of advertisements can be divided into many types, such as not spreading rumors, not believing rumors, not letting the pie fall from the sky, staying away from scams, and so on.

These public service advertisements will be led by well-known actors from the group's film and television companies, and will be broadcast on the TV station for free, which can be regarded as helping the TV station to make positive publicity.

Among them, the content of the promotional film that does not spread rumors or believe in rumors uses allergic and toxic clothes as the main plot.

As soon as the first uploaded video is played, anyone with a discerning eye can see whether there is any problem with the clothes of Yunshu clothing brand.

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